Ana Allevato

Mayer Brown

Contact
View Bio
RSS

Latest Posts › Advertising

Share:

Slogans in Brazil: BPTO to Start Registering Trademarks with Advertising Expressions

In October, the Brazilian Patent and Trademark Office (BPTO)  announced a new interpretation regarding the registrability of advertising elements. This new approach adopts a less restrictive stance, paving the way for the...more

11/20/2024  /  Advertising , Brazil , Intellectual Property Protection , Marketing , Trademarks
1 Results
 / 
View per page
Page: of 1

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:
Sign up Log in
*By using the service, you signify your acceptance of JD Supra's Privacy Policy.
- hide
- hide