Generative AI (GenAI) is no longer a novelty. It’s a strategic asset for firms that know how to use it well. For legal marketers, it presents a powerful way to accelerate content creation, boost efficiency, and spark...more
3/28/2025
/ Artificial Intelligence ,
Automation Systems ,
Business Development ,
Content Marketing ,
Content Strategy ,
Employee Training ,
Law Practice Management ,
Legal Technology ,
Machine Learning ,
Marketing ,
Thought Leadership
Choosing a law firm is not all that different to choosing any product or service such as a hotel, plumber, or even a new brand of shoes. When potential clients are looking for a law firm that is a good fit for them, they may...more