Let me tell you a truth that will make every partner at your firm uncomfortable: if you don't have a book of business, you don't have a career. You have a job. And jobs disappear. I've watched brilliant lawyers get shown the...more
Here's the uncomfortable truth: If 90% of your clients come from referrals, you don't own your reputation. Other people do. You're building their influence while staying completely dependent on their goodwill....more
6/3/2025
/ Brand ,
Business Development ,
Business Model ,
Business Strategies ,
Client Referrals ,
Client Services ,
Content Marketing ,
Law Firm Ownership ,
Law Practice Management ,
Marketing ,
Professional Networking ,
Reputation Management ,
SEO
You’re a brilliant litigator. Or maybe you’re a wizard with trusts and estates. Maybe you’ve never lost a zoning appeal.
But if no one knows that? You’re invisible. And you’re leaving influence, impact, and income on...more