With back-to-school (BTS) in full swing, shoppers are navigating pressing economic challenges like inflation and financial uncertainty, they increasingly seek convenient and cost-saving solutions. Almost all BTS shoppers...more
Navigating Divergent Consumer Needs in a Challenging Economic Landscape -
As the Back-to-School (BTS) shopping season of 2024 unfolds, it is set against a backdrop of economic uncertainty and consumer caution. Inflation...more
The holiday shopping season perennially holds great significance for retailers, and this impact is heightened in 2023 due to shifting consumer behaviors influenced by economic dynamics and evolving preferences. There are...more