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Um Olhar Retrospectivo Sobre a ANPD e a Proteção de Dados no Brasil em 2024

O ano de 2024 representou um período de grande amadurecimento institucional e regulatório para a Autoridade Nacional de Proteção de Dados (ANPD). Em um cenário marcado por avanços tecnológicos acelerados e discussões...more

Slogans in Brazil: BPTO to Start Registering Trademarks with Advertising Expressions

In October, the Brazilian Patent and Trademark Office (BPTO)  announced a new interpretation regarding the registrability of advertising elements. This new approach adopts a less restrictive stance, paving the way for the...more

New ANPD Regulation International Data Transfers

Scope of the Regulation - On August 23, 2024, the Brazilian Data Protection Authority (ANPD) published Resolution CD/ANPD No. 19/2024 (the “Regulation”), which addresses international transfers of personal data....more

Amendment to ANATEL's Cybersecurity Regulations - Incident Notification and Prior Evaluation of Suppliers

The National Telecommunications Agency (ANATEL) published Resolution No. 767 of August 2024 (the “Resolution”), which amended Resolution No. 740 of 2020, also known as the Cybersecurity Regulation Applied to the...more

ANPD's New Regulation on Guidelines and Responsibilities of Data Protection Officers in Brazil

The Brazilian Data Protection Authority (ANPD) has published its new regulation on the Data Protection Officer’s (DPO) role. A central figure in privacy governance, the DPO serves as the liaison between the data controller,...more

Global Patent Prosecution Highway: Brazil Joins International Program Aimed at Enhancing Celerity in Patent Examination

The Brazilian Patent and Trademark Office (BPTO) joined the Global Patent Prosecution Highway (GPPH) program on July 6, 2024. Coordinated by the Japan Patent Office (JPO)....more

Ambush Marketing in Events

The Paris 2024 Olympic Games are about to begin, along with discussions around ambush marketing. Ambush marketing involves the opportunistic use of events to promote products and/or services without actually financially...more

Children’s and Adolescents’ Personal Data: ANPD Seeks Public Comments

The Brazilian Data Protection Authority (“ANPD”) recently released a public consultation seeking answers from the public to questions the ANPD is making available until July 17, 2024. The answers will help the ANPD build its...more

Patent Cooperation Treaty (PCT) Progress in Latin America: Uruguay Becomes the Newest Contracting Member

In June, Uruguay committed to join the Patent Cooperation Treaty (“PCT” or “Treaty”), with unanimous approval from both houses of parliament. The PCT—first signed in 1970, effective for 35 years and currently covering...more

Brazil Passes ‘Legal Framework for Games’ Legislation

In early May, Brazil’s Law No. 14,852/2024 (the “Legal Framework for Games” or the “Framework”) was published. Originating as Bill No. 2796/2021, the legislation provides the necessary legal framework for the burgeoning...more

ANPD Approves Data Breach Notifying Regulation

Resolution No. 15, of April 24, 2024, of the Brazilian Data Protection Authority ("ANPD"), approved the Data Breach Notifying Regulation (the “Regulation”). The Regulation establishes procedures for data controllers to notify...more

Brazilian Courts Issue Injunctions on Gender Pay Parity Law

Brazilian Courts have already ruled on the controversial Brazil’s Gender Pay Parity Law (Law No. 14.611 of 2023 – “Equal Pay Act”)—regulated by Decree No. 11.795 of 2023 and Ordinance No. 3.714 of 2023. The Equal Pay act...more

ANPD Applies First Sanctions of 2024

The Brazilian Data Protection Authority (Autoridade Nacional de Proteção de Dados, “ANPD”), applied its first two sanctions of 2024 against two Brazilian governmental institutions. It is worth noting that, as both are public...more

Anonymization and Pseudonymization: ANPD Kicks Off Public Consultation on Preliminary Study

On January 30, 2024, the Brazilian Data Protection Authority ("ANPD") released its guide on data anonymization and pseudonymization, including a preliminary studies on the topic (the “Preliminary Study”), for public...more

ANPD’s Compiled Technical Notes In 2023

In 2023, the Brazilian Data Protection Authority (ANPD) made public several Technical Notes, with the aim of increasing transparency on ANPD actions on several matters, and to provide guidance on specific topics in the...more

Industrial Design in the Spotlight: Key Takeaways in Brazil

Investing in the creation of industrial designs is critical in modern business practice, as it allows a company’s product to stand out in an increasingly competitive market dynamic. Just as important as creating distinctive...more

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