For years now we’ve been blogging about how much the FTC and even the SEC on occasion love scrolling Instagram posts to see what influencer are up to. This post is about another three letter organization who likes to scroll...more
Avid readers or this blog know that the FTC spends as much time on Instagram and other social platforms as your favorite millennial, but who knew that the SEC also spends it’s working hours perusing posts on popular social...more
12/17/2018
/ Advertising ,
Celebrity Endorsements ,
Disclosure Requirements ,
Enforcement Actions ,
Federal Trade Commission (FTC) ,
Influencers ,
Initial Coin Offering (ICOs) ,
Online Advertisements ,
Securities Act of 1933 ,
Securities and Exchange Commission (SEC) ,
Settlement ,
Social Networks
A few weeks ago we blogged about the FTC’s warning letter writing campaign to brands and influencers about disclosure of material connections on Instagram. At that time, the FTC had only released sample letters – one for one...more
Instagram is now home to more than 600 million users, including many popular brands, celebrities, online influencers, famous dogs, regular people and regular dogs (full disclosure this regular dog is mine). As its popularity...more
Late last week, the International Consumer Protection and Enforcement Network (“ICPEN”) published three sets of guidelines covering online reviews and endorsements. Why does this matter?
ICPEN is an informal network of...more
7/6/2016
/ Celebrity Endorsements ,
Cross-Border Transactions ,
Disclosure Requirements ,
Endorsements ,
EU ,
Federal Trade Commission (FTC) ,
ICPEN ,
Native Advertising ,
New Guidance ,
Online Reviews ,
Social Media ,
Testimonial Statements ,
Truth in Advertising ,
UK