When Nike® unveiled the kits for the 2024 U.S. Olympic track and field team, the design of the women’s kits sparked significant discussion online. At the center of the discussion was a one-piece women’s suit with a high-cut...more
From the start of the modern Olympic Games, swimming has not only demonstrated athletic excellence but has also mirrored advancements in fashion and technology. Competitive swimwear has evolved significantly, embracing the...more
For the first time in history, Team USA’s gymnasts gathered on NBC’s “TODAY” Show to publicly unbox their team uniforms prior to competing in the 2024 Paris Olympics. Simone Biles, Suni Lee, Jordan Chiles, Jade Carey, and...more
The best athletes in the world have converged on Paris to represent their countries and showcase their ultimate sports performances — but the athletes are not the only ones going for gold. The Paris Olympics is also an arena...more
Most athletes have probably had a coach or two quote Navy Seal Marcus Luttrell, “You play like you practice and you practice how you play.” But does this always hold true?...more