The recent announcement that Simon Property Group, the largest mall owner in the U.S., has agreed to pay $5 million for a minority stake in esports arena operator Allied Esports is interesting from a number of perspectives....more
Though not the first esports arena in the US, the latest news about Fusion Arena, a 3,500 seat venue that will be home to Philadelphia Fushion, is certainly breaking new ground - 60,000 square feet of it to be precise....more
According to Axios’ article, the eSports market is expected to surpass $1 billion globally in 2019. None of this should be a shock since eSports is proving to be an ideal venue for brand sponsorship...more