At Society 54, we believe strategy shouldn't be confined to a binder or pulled out for review only once a year. It should be actionable, dynamic, and directly tied to real-time insights into your firm's operations. In today's...more
7/15/2025
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Strategic Planning
Ten years into my career, someone asked me a pivotal question that completely reframed how I thought about work and professional development: "Where do you see yourself in five years?" I had no answer. My focus was locked on...more
In a legal marketplace where client retention and engagement and cross-selling existing clients are business development priorities, a client experience and appreciation program can make all the difference....more
Much is written about the changes in the practice of law – less so about the shift in the experience of lawyers in law firms....more
Coaching programs can have an impact much more broadly across the firm. Here's how....more
Four key lessons for legal marketers wanting to launch a coaching program at their law firms from the iconic 'got milk' advertising campaign....more
At the heart of all strong relationships with clients: good communication! Here are nine ways to connect with clients....more