Influencing has grown to a $21 billion industry. In response to the rapidly growing ubiquity of influencer-driven marketing, the Federal Trade Commission (FTC) has published numerous guidelines for influencers and advertisers...more
12/14/2023
/ Advertising ,
Brand ,
Disclosure Requirements ,
Endorsements ,
Exclusivity ,
Federal Trade Commission (FTC) ,
FTC Endorsement Guidelines ,
Influencers ,
Intellectual Property Protection ,
Morals Clauses ,
Online Endorsements ,
Online Safety for Children ,
Regulatory Agenda ,
Social Media
This notice signals the Copyright Office’s continued interest in the questions raised by generative AI in the copyright space and offers an opportunity for stakeholders to provide feedback on whether legislative or regulatory...more