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Ensuring competence, diligence, and communication

Having a plentiful number of clients in a law firm is vital. To attract new clients, law firms must have a successful marketing plan. It is also crucial to make as many clients as possible happy to ensure they refer others to...more

Proactively meeting productivity metrics

Meeting productivity metrics within a law firm is vital. Employees must meet their productivity metrics for a law firm to meet its obligations. Law firms have vast obligations from payroll, rent, insurance, utilities,...more

Few employees are reading your emails

In an article I wrote long ago, I encouraged law firm managers and owners not to manage by email. Email is mainly ineffective for conveying messages or instructions to specific employees....more

Freelancers can help law firms

Many law firms should consider hiring freelancers to perform this vital work on an outsourced basis instead of ignoring these projects. Most law firms can find freelancers online. Freelancers can help bridge the gap for many...more

To expand, does it make sense to buy other law firms?

Law firms looking to expand into new markets must determine the best strategy. Some start from scratch, open a satellite office and attempt to grow it. Others seek to buy existing law firms and put them under their umbrella....more

What’s the average law firm growth rate?

Many law firm owners and managers want to grow or scale their firms. If they can increase their firm, they can pay themselves and their employees more. With more income, law firms can do other great things, like buy new...more

What to make of non-local job candidates?

It is essential to fill an open position at your law firm. Whether it is an attorney, paralegal, legal assistant, or administrative staff member, most law firms cannot afford to have key positions remain open when there is...more

It is time to retire the industrial copy machines

Long ago, in 2015, I wrote that it was wise to avoid copy machine contracts. The costs of copy machines have always been extraordinary. According to a recent article, industrial copiers can range from $5,000 to $25,000 and...more

Moving toward an exclusively digital marketing strategy

An effective marketing strategy is critical for most law firms. Without new clients coming into the law firm, most law firms would not survive. New clientele is particularly important in areas of the law where repetitive...more

Major and minor matters: Where are you focusing your time?

As a law firm manager or owner, there is so much time in the day. Where a law manager focuses there time and attention can go a long way toward the success or failure of their law firm....more

Voicemail is the enemy with potential clients

Obtaining new clientele is essential for most law firms. New clients ensure that the lights stay on and that legal staff have the work to remain profitable and generate income for the firm....more

The harmless lunch meeting

Lunch meetings are common for law firm managers and owners. If you run a successful law firm with many social, business, and friend contacts, they often ask you to lunch....more

Email marketing: Are you feeding the chimp?

Marketing a law firm can be increasingly challenging. Finding new employees to work for a law firm can also be equally challenging. One way a law firm can help itself is through email marketing. Email marketing can be...more

Are you utilizing performance improvement plans?

Law firms often have employees falling below expectations in a particular area. An employee might do many good things for the law firm and the clients. But there could be an area where they are significantly deficient....more

Is your location near your competition?

Deciding where to place a law firm is an important decision. From the size of the space to the cost of the rent, a law firm must make many important decisions....more

Should You Use The Same Webpage Company As Others?

Law firms do have many options when deciding what webpage company to use. There are lots of companies out there that can create and manage a law firm’s webpage....more

Is Inflation Impacting Your Law Firm?

Market conditions can have an impact on the operation of a law firm. The inflation rate is one area of trouble for most law firms today post-pandemic. The reality is that the cost of goods and services has increased...more

What Does Being on the First Page of Google Mean?

Lots of lawyers and law firms talk about wanting to be on the first page of Google for their practice areas. However, the reality is that there are four ways to be on the first page of Google in the search results....more

Do You Have A Need for Speed?

In a previous article, I discussed when law firms can have a case of the slows. Decisions are made painfully slowly when a law firm has a case of the slows. Critical issues are often bogged down in endless analysis paralysis...more

Do You Know Your Zip Codes?

Obtaining new clients is vital for most law firms. One nuance of law firm advertising that many overlook is tracking where their clients generally come from in any locale. For example, knowing the zip codes where a law firm’s...more

Are You The Selector or the Selectee in the Hiring Process?

Recruiting new employees into your law firm is vitally important. Whether hiring a lawyer, paralegal, or administrative staff member, a law firm must make the best possible hire. But your law firm must have the right...more

Leaders Listen: Are Your Ears Open?

Owning or managing a law firm requires a lot of traits. However, one leadership trait vital to a law firm’s success is listening skills. Many emphasize a leader’s ability to communicate. In many instances, communication...more

How To Get Social Media Likes and Follows

Why Do Law Firms Need Likes and Followers? Having social media likes and followers is essential for any law firm trying to generate new client referrals online through their social media accounts. The more likes and...more

How To Rank Attorney Candidates

The attorneys you hire to work in your law firm can make a critical difference. The better attorneys you employ in your law firm, the happier clients you will have. Having satisfied clients is vital when law firms are in...more

Is Your Law Firm Website Secured?

A webpage presence is crucial for almost any law firm. Few law firms do not have a webpage at this point. Whether the web page is designed to help attract new clients or provide information to existing clients and others, law...more

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