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Business Development in 2020? Let's Take a Breath.

Our second quarter of the year begins tomorrow, and for many of us, we’re facing a new normal that didn’t seem possible three months ago. One of my lawyers emailed me last night and said “what a year this past week has been.”...more

Lawyers: Networking During the Coronavirus Outbreak

Coronavirus. The hot topic on everyone’s mind at the moment (unless you’re in the US and then it’s pretty evenly split between politics and germs). I almost hate to join the fray and discuss it, but with so many events being...more

Fixing the Two Biggest Networking Blunders that Lawyers Make

None of us are perfect networkers/relationship builders. Yes, it seems to come more easily to some than to others, but it’s not an exact science. For the most part, it’s an ever-adapting process that we’re constantly...more

Lawyers: Stop with the Noise & Promote Yourself Specifically & Thoughtfully with these Two Tips

Now that it’s 2020, I think (read: I hope) that we’ve all come to the conclusion that it’s important to develop a strong plan that identifies the goals that we have for business development, and the tactics and strategies...more

It’s 2020. Responsiveness is Table Stakes for Good Relationships

For better or worse, we’re all uber-connected these days, between our desktops and our smart phones and our tablets. While many of us can and do (and probably should) take technological time outs for holidays and weekends and...more

13 Best Practices for Attending Conferences

There are only a few weeks left in the year, and although conferences are winding down, you may be planning your 2020 calendar already (or getting in a few last networking opportunities!). Even when you’re an old hand at...more

MISSING: Business Development Motivation. 4 Tips to Find it this December!

It’s the last month of the year, and I can feel your motivation for business development flagging. It’s okay, you’re not alone. So how can you motivate yourself (or others) to finish out the year strong, and get some...more

Lawyers: Can you Build Relationships with Data?

Over the last few years, data has become more and more popular a subject, as we try to quantify everything to do with our businesses. “Please don’t make me try to quantify my relationships TOO!” I can hear you opining. But I...more

Lawyers: Four Weeks to Revitalize your Business Development

We are already facing down the last three months of 2019, and for many of us, that leaves us wondering where the year has gone, and how we can possibly meet the goals we’ve set. But rather than throwing out these last...more

Better Business Relationships Start with Better Content Marketing

Content marketing is a tool in your arsenal for building effective business relationships. But like any tool, it’s not going to be useful to you if you don’t use it efficiently. In the past, you could get away with...more

Why Does Relationship Marketing Matter to Lawyers?

I recently had the opportunity to participate in a podcast with Deirdre Breakenridge for her Women Worldwide series, discussing how to build unbreakable bonds. One of the questions she asked me to think about in advance of...more

Overcoming the Barriers to Collaboration

While being interviewed for a podcast yesterday morning, the host asked me what I saw as the primary trend for the future of law firms. Although my answer is simple, the work behind it is not – collaboration....more

An (Easy) August LinkedIn Challenge for Better Relationship Development

In most of the world, it’s been pretty hot, and many of you are either on holiday, or getting ready to leave for holiday. I know that the LAST thing you want to think about is building relationships for business development....more

Want to Build Better Business Relationships? Try Content Marketing

Remember the good old days when we just did a bunch of things and didn’t have specialized terms for them? Yep, these aren’t them. “Social media marketing” came about when social media platforms were introduced and we...more

Great Relationships Start with the Basics

These days, it seems that everyone is looking for a quick fix to everything. How do I get clients fast? How can I do business development without being directly involved myself? How can I skip ahead to the final...more

The Case for Collaboration in Law Firm Networks: the Value Proposition for your Clients

In our discussions over the last few years about the future of the law firm, the one thing that has become abundantly clear is that for lawyers and firms to be successful, they will have to learn to collaborate effectively...more

Two Ways to Use LinkedIn to Attract Your Ideal Client (updated)

Of all the social media platforms out there, I’d venture to say that LinkedIn is the one that lawyers are most comfortable using. It has a reputation for being the most professional, and as a result, it’s had the widest...more

You Can't Delegate Relationship Development - Lessons From Taylor Swift

Last week, we talked about channeling your inner Taylor Swift to connect with your clients – it seems silly, but no one understands her client base and instill rabid loyalty better than Taylor, and isn’t that all something...more

What Does it Mean to Develop Your Personal Brand?

Yesterday, I had the pleasure of participating in the inaugural New York City event for She Breaks the Law, a network of women leaders founded by Priya Lele, Christie Guimond and Nicky Leijtens. The group brings together...more

Lawyers, Put the Kibosh on Your Random Acts of Business Development

No more random acts of BD. Here, from Lindsay Griffiths, is what to do instead....more

Lawyers: To Keep Your Clients, You've Gotta Think Like Them

Think like a client! Here's why - and how - from ILN's Lindsay Griffiths....more

You Won't Get Anywhere Without Relationship Equity

ILN's Lindsay Griffith's with a perspective on why it's essential for lawyers to keep their business relationships vibrant....more

"Authenticity" Might be Cliche, But It's Essential to Building Client Relationships

Even though the word "authenticity" might make your skin crawl, it's actually a pretty important concept for lawyers - it's a buzzword for a reason....more

Lawyers, Who Is Building Your Client Relationships Today?

Play the lead role in your business development and client relationships. Here's how....more

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