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Italy: Major changes to Intellectual Property Code come into force

Today, 23 August 2023, major revisions to the Italian Intellectual Property Code become effective. The changes are aimed at streamlining procedural aspects of registering and enforcing IP in a digital age and at strengthening...more

Augmented reality and e-commerce: IP implications of a powerful alliance

This year, the pandemic forced brands to reinvent themselves to stay virtually close to customers. A surprisingly high number of companies quickly turned to augmented reality ("AR"), recognizing the strong power of this...more

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