In October 2024, both the US Courts of Appeals for the Second and Ninth Circuits issued published decisions that rejected trademark infringement claims based on advertising in keyword searches. While not precedent-breaking,...more
When a retail brand has a consistent, unique look and seeks enforcement against a too-similar competitor or a brash counterfeiter, trade dress protection under the Lanham Act provides the muscle. But part of what makes trade...more
Brands know full well the cost of defending baseless trademark infringement allegations. Even suits that fail to pass the smell test can still lead to eye-watering fees. Winning an easy case on summary judgment still means...more
Summer has flown by in a flash, ushering in the season of cooler weather, giving thanks and the fall edition of Kattison Avenue. This issue examines a variety of hot topics in the advertising industry, including “junk fees,”...more
For a consumer, the words "Fresh. Local. Quality." attached to a product might draw connotations of craft beer, artisan goods or farm-to-table restaurants. But could a competitor sue under the Lanham Act if those...more
Kattison Avenue examines the latest topics in advertising law affecting today's advertisers, advertising and promotions agencies, technology developers, content producers and entertainment companies.
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Letter From the Editor -
As summer wanes and we begin a new academic year amidst ongoing uncertainty, we are reminded that the only constant is change. This issue of Kattison Avenue considers the latest changes in the...more
9/20/2021
/ Advertising ,
Federal Trade Commission (FTC) ,
Influencers ,
Made in the USA ,
Marketing ,
Mobile Apps ,
NCAA ,
Online Endorsements ,
Social Media ,
Trademark Infringement ,
Trademarks ,
Websites