Merry Neitlich reprises a general counsel interview on impactful branding that matters as much today as when it was first conducted....more
Merry Neitlich with a perspective: is it time for you to take a look at the possibilities of creating your next Zoom presentation to be like a TED-style Talk?...more
Law firm leadership: Merry Neitlich looks at the many positives emerging in the legal landscape right now....more
Merry Neitlich with smart insights on how your firm's marketing and thought leadership can stand out amidst the chaos and noise....more
Marketing and branding are terms typically not connected to legal departments. It's time to change this. ...more
Merry Neitlich with a high-level summary of Altman Weil's 2019 'Law Firms in Transition' survey....more
Merry Neitlich with a perspective on the true value of the world's biggest professional network. Spoiler alert: it's all about content....more
Merry Neitlich with an in-depth look at how the Concerns Based Adoption Model (CBAM) can help foster real change within law firms....more
Law firm branding has come of age....more
A look at how one small boutique law firm in Newport Beach, Calif., is leading the way with smart legal operations thinking and execution....more
A five-page guide to LinkedIn for lawyers - why it matters to business development, and why now, especially. Are you in?...more
This time of the year provides a great opportunity to reach out to your clients and contacts to thank them for working with you and for being a part of their organization....more
Social media and content marketing are the new reality but excuses and resistance to change still abound....more
"Those who don't adapt will simply cease to exist."...more