The introduction of Name, Image, and Likeness (NIL) agreements has fundamentally changed the landscape of college athletics. For the first time, student-athletes can capitalize on their personal brands while pursuing their...more
3/24/2025
/ Endorsements ,
Fair Market Value ,
Name and Likeness ,
NCAA ,
Popular ,
Regulatory Requirements ,
Sports ,
State and Local Government ,
Student Athletes ,
Transparency ,
Universities
NON-FUNGIBLE TOKENS AND TRADEMARK INFRINGEMENT: WHERE DOES THE LAW STAND?
In Nike v. StockX, LLC, Nike filed a trademark infringement lawsuit against StockX, LLC, an online resale sneaker retailer, in February 2022 in the...more