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Implement Post-Matter Debriefs in Your Marketing Strategy to Stand Out From the Crowd

Rebecca Edwards Hnatowski and Beth Cuzzone look at the importance of post-matter client debriefs, and how to get them done....more

The ChatGPT Blueprint: 5 Strategies for Marketing and Business Development Success

Rebecca Edwards Hnatowski shares five smart ways to leverage ChatGPT to streamline your marketing and business development efforts....more

How to Take Client Service (and Business Growth) to the Next Level in 2023

Rebecca Edwards and Beth Cuzzone explain how marketers and BD professionals can grow revenue by helping to take client relationships to the next level, outlining activities from low to high investment of time and resources....more

Marketing Perspective: You Landed the Pitch Meeting; Now What?

Preparation breeds confidence. Here's how to prepare your team for their next pitch meeting....more

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