Instagram is still a largely unused social media platform for law firms and that gives it a lot of potential for those firms that decide to incorporate it into their social strategy....more
Stefanie Marrone offers twelve solid tips to make sure that your thought leadership investment pays dividends....more
JD Supra enables law firms and their lawyers to see the true value of producing thought leadership. Stefanie Marrone explains how....more
You only have a few months to make a real impact in your BD and marketing efforts before the end of the year. Start with the easy stuff....more
You're on LinkedIn, but are you really using it? Stefanie Marrone offers six easy ways to be active on the professional platform....more
The goal of social media marketing should be lead generation and business development. Stefanie Marrone explains how to get there....more
A checklist of core business development principles and ways to generate leads and build relationships....more
A few important updates LinkedIn company page administrators should know about and incorporate into their marketing strategy....more
Stefanie Marrone with a reminder that summer is a great time for business development - but it takes focus and commitment....more
Stefanie Marrone explains how your LinkedIn QR code makes sharing your profile and connecting with others easier....more
Stay in touch. It makes a difference....more
For law firms, every holiday is an opportunity to do something creative and differentiating on social media. Stefanie Marrone explains why and how....more
Stefanie Marrone talks through the importance of avoiding content paralysis - endless tweaking and editing of your thought leadership - when it comes to client-led writing....more
In the saturated and competitive legal market of present day, it's just not enough to be the very best at what you do to keep bringing in new business and to stay top of mind with clients, prospects and referrals....more
Stefanie Marrone with an in-depth recap of key takeaways and insights from LMA2019 programming in Atlanta this year....more
Stefanie Marrone with a look at two new LinkedIn features that further enhance connectivity on the world's largest professional networking platform....more
Stefanie Marrone offers tips for legal marketing & BD professionals to get the most out of the upcoming LMA National 2019 conference and time out of the office....more
There's a reason why they say a picture is worth a thousand words....more
It's not easy to tame our inner critic, but nothing in life that's worth doing is easy, right?...more
From Stefanie Marrone, fifteen ideas to take your content strategy to the next level....more
If you could hear directly from your clients about what they want and need, wouldn't you jump at every opportunity to listen?...more
You often hear what you should be doing on LinkedIn. Here's Stefanie Marrone with a look at what NOT to do....more
Stefanie Marrone with a comprehensive guide to taking control of your digital reputation on the most important professional network today, LinkedIn....more
As the new year arrives, we get the opportunity to start fresh and add new activities to our marketing mix. Here are a few ideas to incorporate in 2019....more
Your lawyer BIO should always be written with your clients in mind. Stefanie Marrone offers an in-depth look at what makes a successful online BIO....more