During the disruption of 2020 and early 2021, no law firm put its sales efforts on hold; most discovered and implemented new techniques, including, of course the pervasive Zoom sales meeting. Now, as business normalizes a...more
“One of the blessings of COVID,” said the head of Business Development at a South Africa law firm, “is that it disrupted and improved the way we communicate.” Although the words “blessings of COVID” are a bit jarring, she’s...more
In light of events of the last 20 years, most law firms long ago developed crisis, security and business-continuity plans that already are in motion. Chief Marketing and Business Development Officers around the nation and...more