Will Eke

Passle

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CMO Series EP133 - Susanne Pugsley of Pugsley Sidwell Business Development on What it Takes to Become a Marketing & BD Consultant [Audio]

For any seasoned marketing and BD professional, it can be tempting to make the move into the world of consulting and set up as a sole trader. While there are rewards to be reaped, there are also many factors to consider...more

2/27/2024 / Business Development , Content Marketing , Content Publishing , Content Strategy , Marketing , Marketing Perspectives , Thought Leadership

Nicole Miles Of Dentons On What It Takes To Build An Effective Approach To Business Development - Episode 126 of Passle's CMO... [Audio]

Every law firm is at a different stage of professionalizing its approach to business development. Today, Will Eke has the pleasure of talking to Nicole Miles the Chief Clients & Markets Officer for Dentons Canada Region, to...more

1/9/2024 / Business Development , Content Marketing , Content Publishing , Content Strategy , Law Practice Management , Marketing , Marketing Perspectives , Professional Development , Thought Leadership

CMO Series EP115 - Client Listening 101 with JeanMarie Campbell of Baker McKenzie [Audio]

Perceived resistance from clients and a strong focus on billable hours could explain why law firms have been slower to adopt client listening programs. Today on the Passle CMO Series, Will Eke is lucky to welcome JeanMarie...more

10/9/2023 / Business Development , Content Marketing , Content Publishing , Content Strategy , Marketing Perspectives , Professional Development

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