In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) walks through four tips for attorneys and their law firms when converting webinars into thought leadership articles:
1. Make sure the title of the article identifies the target audience
2. Don't be afraid to slice and dice the contents of the webinar
3. Consider converting one webinar into a series of articles
4. Weave See more +
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) walks through four tips for attorneys and their law firms when converting webinars into thought leadership articles:
1. Make sure the title of the article identifies the target audience
2. Don't be afraid to slice and dice the contents of the webinar
3. Consider converting one webinar into a series of articles
4. Weave in questions from the audience and answers from the presenters throughout an article
==
Learn more about Wayne Pollock: https://www.linkedin.com/in/waynepollock
Learn more about Copo Strategies: https://www.copostrategies.com
Learn more about the Law Firm Editorial Service: https://www.lawfirmeditorialservice.com
==
Do you want to elevate your thought leadership, distinguish yourself from your competitors, and never again be your target clients’ second choice?
Our Legal Thought Leadership Accelerator is a FREE five-day educational email course, in which you will learn five advanced principles for conceptualizing and crafting revenue-generating legal thought leadership that positions you to be your target clients’ top choice over your competitors (and the one the media regularly calls and conference organizers regularly put on stage).
Learn more: www.LTLAccelerator.com See less -