How is Oregon Handling the Oregon Consumer Privacy Act?

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What are we discussing with our clients?

  • There are lots of complaints (110 since the beginning of 2025); 21 privacy matters initiated and closed in last 6 months.
  • Most of the complaints were about online data brokers.
  • The number one right consumers have requested and been denied is the right to delete their information.
  • Starting July 1, 2025, nonprofits will also be subject to the OCPA.

Main issues:

  • Lacking disclosures (e.g., failure to incorporate notice of consumer rights under the OCPA).
  • Inadequate disclosures (e.g., failure to sufficiently inform Oregon consumers about their rights under the law, specifically the list of third parties to whom their data has been sold).
  • Confusing privacy notices (e.g., notices that are not clear or accessible to the average consumer); special emphasis on making it clear that Oregon is included in the privacy rights section (or not implying that it is not by naming other states and not Oregon).
  • Lacking or burdensome rights mechanisms (e.g., failure to include a clear and conspicuous link to a webpage enabling consumers to opt out, request their privacy rights, or inappropriately difficult authentication requirements).

[View source.]

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations. Attorney Advertising.

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