Transitioning from CMO to Board-Level Strategist is a key career shift, expanding responsibilities and influence.
In this episode of the CMO Series Podcast, Charles Cousins welcomes Leor Franks, Chief Business Development & Marketing Officer at Kingsley Napley, to share his insights on his career journey and transition from CMO to a Board-Level Strategist. With nearly 25 years of experience at top firms like Deloitte, EY, and FTI Consulting, Leor shares his insights on taking the next step-up in See more +
Transitioning from CMO to Board-Level Strategist is a key career shift, expanding responsibilities and influence.
In this episode of the CMO Series Podcast, Charles Cousins welcomes Leor Franks, Chief Business Development & Marketing Officer at Kingsley Napley, to share his insights on his career journey and transition from CMO to a Board-Level Strategist. With nearly 25 years of experience at top firms like Deloitte, EY, and FTI Consulting, Leor shares his insights on taking the next step-up in professional services marketing.
Leor and Charles cover:
- Leor’s career journey highlights including his current position at Kingsley Napley
- The evolution of the responsibilities and daily activities from CMO to a strategic board member role
- The most significant learning experiences whilst working as a board-level strategist
- How to approach organisational-wide business planning and how influential a marketing background is to business strategy at the board level
- The most challenging aspects of stepping up to a board role with examples of what the role entails
- Advice to help prepare those who are interested in advancing to a board position
You can catch Leor speaking at the following upcoming events:
26 September: Annual PM Forum Conference
27 September: The Lawyer’s Marketing Leadership Summit See less -