Best Era

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437 Naubuc Avenue
#107
Glastonbury, CT 06033, United States
Areas Of Practice
  • Business Development
  • Case Management
  • Continuing Legal Education
  • Firm/Practice Management
  • Information & Data
  • Legal Marketing
  • Paralegal
  • Software & Technology
  • Training & Education
Locations
Other U.S. Locations
  • Connecticut

Your Law Firm Needs to Buy Back Its Masters: Why Referral Dependency Is Killing Your Growth

Here's the uncomfortable truth: If 90% of your clients come from referrals, you don't own your reputation. Other people do. You're building their influence while staying completely dependent on their goodwill…more
 /  Law Firm Marketing, Law Practice Products & Services

Why Every Big Firm Lawyer Should Consider Going Solo (And Why Firms Should Welcome This)

The legal profession is experiencing a quiet revolution, and most law firms are completely unprepared for what's coming. While Big Law partners obsess over billable hours and corner offices, a new generation of lawyers is…more
 /  Business Organizations, Law Practice Products & Services, Science, Computers, & Technology

Generational Collaboration: The Opportunity For Law Firms In The Age Of AI

The legal profession is stuck in the past. Most law firms still operate like they did fifty years ago. Senior lawyers assign tasks. Junior lawyers do the tasks. This is the old way…more
 /  Business Organizations, Law Practice Products & Services, Science, Computers, & Technology

Law Firms Must Prioritize Hiring for Curiosity and Work Ethic in the AI Era

In today's rapidly evolving legal landscape, artificial intelligence is democratizing execution across the profession. As routine tasks become automated, the qualities that differentiate exceptional legal professionals are…more
 /  Labor & Employment Law, Law Practice Products & Services, Science, Computers, & Technology

A Survival Roadmap For Lawyers and Law Firms In The Age of AI

Last week, I had the opportunity to spend time with Cain Elliott, Chief Legal Futurist at Filevine. Our conversation was both inspiring and jarring. He walked into the room and asked a question that every law firm, lawyer, and…more
 /  Law Firm Marketing, Law Practice Products & Services, Science, Computers, & Technology

What Will Lawyers Do in the Future?

Disruption is not on the horizon. It is already here. From generative AI and automation to shifting client expectations and the commodification of legal knowledge, the legal industry is undergoing rapid transformation. This…more
 /  Law Practice Products & Services, Law Firm Marketing, Science, Computers, & Technology

[Ongoing Program] The Way to Your Own Law Firm - Session 3: Money - May 14th, 7:00 pm ET

Own Your Practice, Own Your Success - Ready to launch your own law firm? Join our free, three-session course, break free and build the law firm you’ve always wanted. The Way to Your Own Law Firm - You became a lawyer…more
 /  Law Firm Marketing, Law Practice Products & Services

Want to Be Known for What You’re Great At? Start Acting Like It.

You’re a brilliant litigator. Or maybe you’re a wizard with trusts and estates. Maybe you’ve never lost a zoning appeal.  But if no one knows that? You’re invisible. And you’re leaving influence, impact, and income on the…more
 /  Law Firm Marketing, Law Practice Products & Services

[Ongoing Program] The Way to Your Own Law Firm - Session 2: Acquiring Clients - May 7th, 7:00 pm ET

Own Your Practice, Own Your Success - Ready to launch your own law firm? Join our free, three-session course, break free and build the law firm you’ve always wanted. The Way to Your Own Law Firm - You became a lawyer…more
 /  Law Firm Marketing, Law Practice Products & Services

High Rates, Low Hours: The Future of Law Will Break Your Business Model

For decades, law firm financial models have been built on a simple premise: people doing lots of work. The industry has functioned on the billable hour, where time is directly equated with money. It has become a universal metric…more
 /  Law Practice Products & Services

[Ongoing Program] The Way to Your Own Law Firm - Session 1: Nuts & Bolts - April 23rd, 7:00 pm ET

Own Your Practice, Own Your Success - Ready to launch your own law firm? Join our free, three-session course, break free and build the law firm you’ve always wanted. The Way to Your Own Law Firm - You became a lawyer to…more
 /  Law Practice Products & Services, Law Firm Marketing

Can’t Find Good Talent? You’re The Problem, It’s You.

Hiring in today’s legal market feels like trying to find a unicorn in a thunderstorm. The great ones aren’t applying. The good ones ghost you. The ones who do come through the door often aren’t a fit…more
 /  Law Firm Marketing, Law Practice Products & Services

Will Your Law Firm Exist in 5 Years?

The legal profession is standing at the edge of a radical transformation. Technology, shifting client expectations, new business models, and the accelerating pace of change are exposing a critical question: Will your law firm…more
 /  Business Organizations, Law Firm Marketing, Law Practice Products & Services, Science, Computers, & Technology

“Too Many Meetings” Isn’t the Problem — Inefficient Ones Are: How Law Firms Can Use The Way to Communicate Better and Save Time

You’ve likely lived this scenario.  It’s Monday morning. You’ve got a deposition at 10, a court call at 2, and a mountain of emails to sift through. Your paralegal pokes her head in: “Hey, did anyone ever follow up on that…more
 /  Law Firm Marketing, Law Practice Products & Services

Law Firms Must Get “Unreasonable” To Win The Talent Wars

As an adjunct legal professor, I’m fortunate to get to spend time with law students. They are smart, hardworking, and ready to make valuable contributions to the legal profession. And they’re different from lawyers of previous…more
 /  Law Firm Marketing, Law Practice Products & Services
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