Got a domain name? You need to protect it—at all costs. Your domain name is one of your firm’s most important digital assets. It’s the way your clients find you. It’s in your email address. It’s your online reputation. So how’s…
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/ Communications & Media Law, Law Firm Marketing, Law Practice Products & Services
The phone is ringing, emails are blazing in—your marketing agency is doing its job. So why isn’t your caseload growing? The intake process is a make-or-break moment in the client journey. This is where your firm needs to…
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/ Business Organizations, Law Practice Products & Services, Law Firm Marketing
Every day, we speak to attorneys who have been burned by a marketing agency that overpromised and underdelivered. Holding your marketing agency accountable starts before you sign. It begins with vetting…
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/ Communications & Media Law, Law Firm Marketing, Law Practice Products & Services
There’s a right way (and a wrong way) to use AI tools for your law firm’s content creation. It’s possible to get authoritative, engaging, and human-sounding results…if you know how to prompt the AI tool. One note: AI is a…
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/ Communications & Media Law, Law Firm Marketing, Privacy, Science, Computers, & Technology
Natural backlinks are the green flags of the Internet. Earning them is slow and tedious, but you must take the high road to avoid the red flags of spammy backlinks—at all costs…
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/ Communications & Media Law, Law Firm Marketing
You don’t need to know the ins and outs of search engine indexing to impress Google. All you need is a clear, optimized site structure. Best of all, your users will love it, too. Your law firm website needs to provide a good…
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/ Communications & Media Law, Law Firm Marketing
With X (formerly Twitter) facing criticism and decline, many professionals are exploring alternatives like Bluesky. This decentralized platform is demonstrating strong results so far—but is it worth your time and effort?…
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/ Communications & Media Law, Law Firm Marketing, Science, Computers, & Technology
Plugins are like accessories—and Coco Chanel said it best: “Before you leave the house, look in the mirror and remove one accessory.” Your website will work best with simplicity and intentionality. We love plugins because they…
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/ Communications & Media Law, Law Firm Marketing, Law Practice Products & Services, Science, Computers, & Technology
2025 is a new year, but the same best practices apply—and that starts with EEAT. A strategic website design and dynamic SEO campaign for your law firm are your key to unlocking online success. But we hear from a lot of legal…
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/ Communications & Media Law, Law Firm Marketing, Law Practice Products & Services
You’re just a lawyer, standing in front of a distracted audience, trying to retain their attention and earn their business. Your navigation could seal the deal—or not…
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/ Communications & Media Law, Law Firm Marketing, Law Practice Products & Services
A new year brings new changes to Google’s search landscape. If your firm is looking to rank higher and stand out in crowded search results, don’t miss this exclusive webinar led by Omnizant’s Director of SEO, Emily Brady…
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/ Law Firm Marketing
Will a small SEO budget even make a difference? Can you get any real ROI, or will it just be money down the drain? Many law firms begin with lower-cost SEO packages only to wind up frustrated when their expectations don’t match…
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/ Communications & Media Law, Law Firm Marketing, Law Practice Products & Services
‘Tis the season for website updates! The holiday season can be a whirlwind, but it’s also a prime opportunity for law firms to connect with current and prospective clients…
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/ Law Firm Marketing, Law Practice Products & Services
Decision paralysis impacts people who struggle to make a decision, often because they’re faced with too much information or too many options. Your website may be contributing to people’s frustration and exhaustion when trying to…
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/ Business Organizations, Law Practice Products & Services, Law Firm Marketing
Growing beyond a single practice area is an admirable goal, but instant gratification? Unrealistic. It happens often—we work with law firms who rank well in one area of law, and they decide they want to rank for another. We…
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/ Business Organizations, Law Firm Marketing, Law Practice Products & Services