Passle

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1a Walton Crescent
Oxford, OX1 2JG United Kingdom
Phone: +44 (0)20 3970 3403
Areas Of Practice
  • Business Development
  • Information & Data
  • Legal Marketing
  • Software & Technology
Locations
Other U.S. Locations
  • Maryland
Other Countries
  • United Kingdom

Dr Karen Kahn of Threshold Advisors on Bridging the Cross-Selling Gap - Passle's CMO Series Podcast [Audio]

Law firms continue to struggle with getting their lawyers to cross-sell effectively, leaving significant revenue untapped. The good news is that with the right strategic shift, firms can close the gap between their professionals… more
 /  Law Firm Marketing

Paul Modley of AMS on Belonging by Design: Building DEIB That Lasts - CMO Series REPRESENTS [Audio]

Diversity, Equity, and Inclusion has become a critical framework for organisations striving to create more supportive environments for both current and prospective employees. As the competition for talent intensifies, firms are… more
 /  Law Firm Marketing

Courtney Beauzile of Robins Kaplan on Building High-Performance Marketing & BD Teams in Modern Law Firms - Passle's CMO Series Podcast [Audio]

In today’s legal market, mid-size firms are proving they can punch well above their weight, and the secret often lies in bold, strategic marketing leadership. In this episode of the CMO Series Podcast, Charles Cousins speaks… more
 /  Law Firm Marketing

Gina Rubel on Leading with Integrity: Strategic Comms for Complex Times - CMO Series REPRESENTS [Audio]

In a time when business leaders are navigating heightened political division, evolving workplace expectations, and the urgent call for inclusivity, understanding how to lead with purpose has never been more critical. On this… more
 /  Law Firm Marketing

Guy Alvarez on AI & Legal Marketing: Where Are We and What Comes Next? - Passle's CMO Series EP177 [Video]

AI is transforming the legal industry, yet many firms are missing a trick. While policies and strategies are taking shape, marketing and business development are too often left out of the conversation. In this episode, Charles… more
 /  Law Firm Marketing

Carl Kennedy of Katten on Building a Competitive Edge with Thought Leadership - Passle's CMO Series Rainmakers [Audio]

Creating impactful thought leadership content in a high-pressure, client-driven industry is no small feat, especially when time is tight. But done right, it can unlock career-defining opportunities, from keynote invitations to… more
 /  Law Firm Marketing

Ioana Good on Finding Your Voice: A CEO's Journey to the U.S. and Path in Journalism, Thought Leadership and Tech - Passle's CMO Series REPRESENTS Podcast [Video]

On this episode of CMO Series Represents, Yasmin Zand is joined by Ioana Good, founder of Promova, for a conversation that’s as inspiring as it is insightful. Ioana’s journey began when she left Romania for the U.S. with just… more
 /  Law Firm Marketing

Julie Mortimer of Mills & Reeve on The Right Way to Kickstart Your CRM Strategy - Passle's CMO Series Podcast EP176 [Audio]

As major infrastructure initiatives like CRM become more essential, many firms find themselves struggling to get projects off the ground. From securing stakeholder buy-in to selecting the right technology and navigating complex… more
 /  Law Firm Marketing

CMO Series Live Special: The AI Revolution and What it Means for CMOs [Audio]

On Thursday 5th June, we hosted CMO Series Live 2025 in New York. Throughout the day, we witnessed incredible sessions led by marketing and law firm leaders. Today, we are revisiting one of the standout sessions from the day,… more
 /  Law Firm Marketing

Richard Meneghello of Fisher Phillips on How Smart Content Can Set Your Firm Apart - Passle's CMO Series EP175 [Audio]

Content has become a powerful driver of visibility and growth in the legal industry. But with so many approaches to creating and delivering content, how can firms foster a culture that not only encourages contribution but also… more
 /  Law Firm Marketing

Jason Levin of Ready, Set, Launch on The Key to Cross-Selling: Building Real Human Connection - Passle's CMO Series EP174 [Audio]

Cross-selling is becoming an essential part of how law firms can boost their revenue and create long-lasting relationships with their clients. Yet, CMOs and BD leaders have recognized that their lawyers are struggling to… more
 /  Law Firm Marketing

How Law Firm Leaders Use Thought Leadership to Drive Growth: Passle CMO Series Live Special [Audio]

In this special edition of the CMO Series Podcast, we revisit one of the standout sessions from last week’s CMO Series Live in New York. This episode explores how managing partners and senior leaders are using thought leadership… more
 /  Law Firm Marketing

Nicholas Barrows of Trowers & Hamlins on Blending AI with Human Creativity to Drive Deeper Client Connections - Passle's CMO Series EP172 [Audio]

AI and automation are reshaping how professionals engage with their clients and promote their services, but is there any room left for human creativity? In today’s episode of the CMO Series Podcast, Charles Cousins is joined… more
 /  Law Firm Marketing

CMO Series Digital Masterclass: Chris Yates of Bristows on How to Bring Lawyers Onboard and Streamline Thought Leadership [Audio]

Thought leadership is a cornerstone of content marketing in professional services; it showcases your firm’s expertise and strengthens client relationships. The real challenge is uniting lawyers on one platform to centralise and… more
 /  Law Firm Marketing

Joe Green & Monica Rodriguez Kuniyoshi on Integrating Generative AI with Your Experts - Passle CMO Series Podcast RE-RELEASE:  [Audio]

In this special edition of the CMO Series Podcast, host Ali Bone is joined by Joe Green, Chief Innovation Officer, and Monica Rodriguez Kuniyoshi, Chief Marketing Officer of Gunderson Dettmer, for an insightful discussion on… more
 /  Law Firm Marketing
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