News & Analysis as of

Advertising Consumer Product Companies Consumer Protection Laws

IMS Legal Strategies

An Expert Guide to Claim Substantiation Research

IMS Legal Strategies on

Today's marketplace is a crowded space, with products and services facing intense competition for customer attention and spending. Shelves are filled with new and improved products, consumer attention is fragmented across...more

Kelley Drye & Warren LLP

NAD Decision Addresses Torture Tests

Rascals advertises that the Hydrolock Core in its diapers ​“holds up to 25 x its weight” and ​“absorbs 15 x its weight.” P&G thought that claim was full of crap and filed a challenge before the NAD, arguing that Rascals...more

BakerHostetler

Reading the Tea Leaves: What’s Next for ‘Made in the USA’ Claims?

BakerHostetler on

A recent jury decision in Banks et al. v. R.C. Bigelow, Inc., et al., Case No. 2:20-cv-06208, in the Central District of California may serve to embolden more consumer class action filings in the Golden State over domestic...more

McDermott Will & Schulte

[Event] Consumer Protection: Establishing and Protecting Your Competitive Position - November 10th, Chicago, IL

As consumer-facing product and service companies go head-to-head in an increasingly competitive marketplace, the risks of doing business are higher than ever before. Whether marketing your products to generate the highest...more

McDermott Will & Schulte

[Ongoing Program] Coloring Inside the Lines – Mining Your (Compliant) Competitive Advantage in Advertising & Marketing - January...

McDermott Will & Schulte on

Steer Clear! Consumer Protection Landmines That Will Tank Your Business in 2022 - As consumer facing companies go head to head in an increasingly competitive marketplace, the risks of doing business are higher than ever...more

McDermott Will & Schulte

[Ongoing Program] The Reinvigorated Reach of the FTC – Preparing For & Understanding Chairwoman Lina Khan’s Agenda - January 18th,...

McDermott Will & Schulte on

Steer Clear! Consumer Protection Landmines That Will Tank Your Business in 2022 - As consumer facing companies go head to head in an increasingly competitive marketplace, the risks of doing business are higher than ever...more

McDermott Will & Schulte

[Ongoing Program] Reading the Privacy Tea Leaves – How to Prepare for the Unexpected - January 11th, 12:00 pm - 12:30 pm EST

McDermott Will & Schulte on

Steer Clear! Consumer Protection Landmines That Will Tank Your Business in 2022 - As consumer facing companies go head to head in an increasingly competitive marketplace, the risks of doing business are higher than ever...more

McDermott Will & Schulte

[Ongoing Program] The Broken Chain – Navigating Supply Chain Issues & Avoiding Consumer Protection Pitfalls - January 4th, 12:00...

McDermott Will & Schulte on

Steer Clear! Consumer Protection Landmines That Will Tank Your Business in 2022 - As consumer facing companies go head to head in an increasingly competitive marketplace, the risks of doing business are higher than ever...more

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