How AI and a Global Pandemic led to a $175M Investment: Ardis Kadiu’s Element451 Story
JONES DAY TALKS®: Real Assets Roundup Episode 4: Legal and Energy Challenges of Powering Data Centers
Key Discovery Points: A Gentle Distinction for Agentic AI
Work This Way: A Labor & Employment Law Podcast | How Employers Can Protect Intellectual Property with Bryan Baysinger of Maynard Nexsen
False Claims Act Insights - An FCA Perspective on Artificial Intelligence in the Healthcare Industry
(Podcast) The Briefing: Publicity Rights and the Law – Using Real People in Your Work
AI Today in 5: August 22, 2025, The Angst Episode
The Briefing: Publicity Rights and the Law – Using Real People in Your Work
IP Goes Pop! S6 Ep #3 The (Copy)Right Tool for the Job- The Copyright Tool Kit
Compliance Tip of the Day: Using AI to Embed Your Compliance Program
PODCAST: Williams Mullen's Trending Now: An IP Podcast - Who Owns AI Innovation? IP in the Age of Artificial Intelligence
Operationalizing Trust at Scale: Evolving Compliance: Neta Meidav on the Diligent Acquisition and AI Integration
AI Today in 5: August 21, 2025, The AI Psychosis Episode
Compliance Tip of the Day: Trust and Verify
Great Woman in Compliance: Building Strategic and Effective Risk Assessments
Compliance into the Weeds: The Dark Side of AI in Employee Training
Compliance Tip of the Day: AI Assistant for Compliance
AI Today in 5: August 19, 2025. The AI and Compliance Episode
Innovation in Compliance: Gaurav Kapoor on Risk Management and the Role of AI in GRC
Daily Compliance News: August 19, 2025, The AI Winter Edition
We have been noticing a couple of emerging trends here at The Modern Firm. First, we have noticed our clients have begun to get “referrals” from AI models like ChatGPT, Perplexity, Microsoft CoPilot, and Google’s Search...more
Google’s June 2025 core algorithm update rolled out from June 30 through July 17, bringing noticeable changes to search rankings across various industries, including legal. What Did the June 2025 Algorithm Update Focus On? In...more
Here’s a reality check that might sting: while 70% of attorneys believe referrals are their greatest channel for new business, only 30% of in-house counsel actually refer their primary law firm to peers. This massive...more
A quiet revolution is underway in search behavior: AI-powered search engines are becoming the primary research tool for sophisticated B2B clients who need legal services. This isn’t a gradual shift; it’s an acceleration...more
If you haven’t tried ChatGPT yet, you’re missing out! It’s a powerful tool that can be used to save time across a variety of tasks. Is content creation one of the things that ChatGPT is useful for? While some people suggest...more
Google is introducing significant updates to its Demand Gen campaigns, enhancing targeting capabilities, creative flexibility, and reporting insights. These changes provide legal marketers with new tools to optimize ad...more
Best Lawyers, Super Lawyers, Chambers, Martindale: Law firm rankings have a new relevance as prospective clients increase their use of AI tools like ChatGPT. Indeed, as Clio reports, more than one in three potential...more
Key Insights for Law Firms Adapting to New Search Trends - In October 2024, OpenAI unveiled SearchGPT to the public, a new AI-powered search engine designed to integrate seamlessly into ChatGPT and bring a fresh approach to...more
SEO is a continuous process, not a one-time effort. If you’re aiming to remain competitive and visible in search results for your firm, it’s crucial to maintain a consistent SEO strategy throughout the year. Instead of just...more
This past spring, as the team at Legal Internet Solutions Incorporated (LISI) prepared to celebrate the agency’s 25th anniversary, conversations around the “office” (i.e., online – we are a remote workforce) often turned...more
The challenges of AI extend beyond AI-generated content. Today, lawyers face an opportunity to dance with AI for the benefit of SEO—especially in the SERP. Google’s rollout of AI summaries in US search results is in its...more
The digital land rush for online visibility has law firms across the globe recalibrating their SEO strategies. In 2024, the search engine optimization (SEO) landscape is witnessing an unprecedented transformation, thanks to...more
The rapid advancement of artificial intelligence (AI) has raised profound questions about the future of content creation, especially in the eyes of the Google search algorithm. With the tech giant’s explicit indications that...more
As artificial intelligence (AI) continues to grow in popularity and scope, legal marketers may be wondering how such content compares to original, human-generated material when it comes to search engines. Will AI content be...more
In this episode of On Record PR, Jennifer Simpson Carr goes on record with Leslie Richards, Chief Innovation Officer of Furia Rubel Communications, to discuss the biggest digital marketing trends to watch for in 2024 and the...more
As we prepare to move into a new year, it’s important to take stock of the trends shaping future SEO activity. With the rise of AI, it’s becoming even more crucial for search engines to understand user intent, prioritize user...more
As 2023 comes around the last bend, the digital landscape continues to evolve at breakneck pace, no less so in the realm of search engine optimization (SEO). For law firms looking to stay ahead of the curve, understanding and...more
When you need information, your first stop is likely Google – or at least, that used to be the case. While search engines are used to monopolize peoples’ quest for knowledge, the current digital landscape offers new ways to...more
As AI technology rapidly evolves, so too does the way that major search engines are incorporating it into their search engine results pages (SERPs). Artificial intelligence (AI), as we all know, is intended to perceive,...more
Over the past month, ChatGPT has been the talk of the town among marketing professionals. What is ChatGPT? How can it be used? Will it displace jobs? While there are many unknowns about what’s to come of ChatGPT, we do know...more
Here I go again. 23 goals for ‘23. As always, I can’t wait to sink my teeth into this list. And again, as always, I share my goals openly with you to share inspiration, build community, and help motivate one another to...more