News & Analysis as of

Automotive Industry Trademark Infringement

ArentFox Schiff

Ford Rears Bronco Head Against Vintage Modern for Trademark Infringement, False Advertising, and Unfair Competition

ArentFox Schiff on

Ford is seeking to stop an aftermarket restoration company from the alleged unauthorized use of the Bronco trademark and trade dress in connection with the rebuild of modern Ford Broncos. The case raises questions of whether...more

Morgan Lewis

Protecting Automotive and Mobility Brands

Morgan Lewis on

Automotive and mobility manufacturers boast some of the most well-known brands in the world, but imitation isn’t a form of flattery for companies trying to protect their valuable marks. As the automotive and mobility market...more

Bracewell LLP

Cruisin' for a Bluesin': Timeless Titans Tangle Over Smart-Car Technology Brands

Bracewell LLP on

Two titans of the American automotive industry are locking horns over branding for automated driving technologies, underscoring the importance of brand clearance before marketing and selling a new product or technology. GM...more

Foley & Lardner LLP

Foley Weekly Automotive Report - July 2021 - 3

Foley & Lardner LLP on

This report helps automotive suppliers inform their legal and operational decisions to help address challenges and opportunities. Key Developments GM scheduled downtime for the week of July 26 at three pickup truck...more

Hogan Lovells

Dust unsettled? China's Supreme Court refines OEM jurisprudence in ground-breaking Honda judgment.

Hogan Lovells on

The Chinese Supreme People's Court ("SPC") recently handed down its latest judgment on whether Original Equipment Manufacturing ("OEM") may constitute trademark infringement in China. In its judgment, the SPC refines its...more

Orrick, Herrington & Sutcliffe LLP

Intellectual Property - Copyright - The World in U.S. Courts: Spring 2019

Copyright Act Does Not Apply to Proposed Sale of Allegedly Unlawful Copy of Sculpture to US Buyer Because All Relevant Conduct Occurred Outside the US and No Infringing US “Predicate Act” Otherwise Exists....more

Hogan Lovells

Automotive IP roundup 2018

Hogan Lovells on

In our Global IP Outlook for 2018 we flagged the following key automotive industry issues to consider for developments over the year. This post collates our related LimeGreen IP insights… and then some. Keep an eye out for...more

Akerman LLP - Marks, Works & Secrets

North Face Scales Sanyang Applications For Clothing and Services

In The North Face Apparel Corp. v. Sanyang Industry Co., Ltd., Opp. No. 91187593 (September 18, 2015), the Trademark Trial and Appeal Board (“TTAB”) handed The North Face Apparel Corp. (“The North Face”) significant victories...more

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