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The lesson 2,886 newspapers can teach law firms about thought leadership
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Your corporate law firm’s website dominates Google for relevant terms like “securities litigation attorney,” but when a General Counsel asks AI for whistleblower guidance, your decades of expertise might as well be invisible....more
A ghostwriter works with a client to think through the client’s ideas about a particular topic, helps frame the topic, and pulls out valuable knowledge, wisdom, and insights about the topic from the client during a live...more
Like any other business, law firms need to combine multiple strategies to show potential clients how they stand out from their competition. In addition to creating a strong website with high-quality client-centric content and...more
We’ve heard throughout our lives that we can’t win a game if we aren’t on the field. We’ve most likely heard this in connection with sports, but figuratively speaking, this concept applies to many other areas of our lives....more
“No matter what type of digital transformation an enterprise aspires to, it ought to have its vision focused squarely on the benefits technology delivers,” Kelli Negro states over on the ThinkSmart blog. “But how quickly it...more
Legal departments and law firms are not monolithic entities; they are collections of people. In past years, those people were predominantly lawyers....more
“Data-driven decision making” is easier said than done. It takes a combination of strategic planning and robust technology to transform the vast amounts of raw data at our disposal into information, and transform that...more
In past years, legal departments were viewed as a cost center — the cost of doing business. In turn, legal departments had large budgets to spend on outside counsel, who were tasked with protecting the company. In that way,...more
I’m a big fan of automation. When I met my now-wife, she was writing out checks each month for various bills – a time consuming process that could easily be accomplished with auto-bill pay. In no time, that’s just what she...more