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Brand Registry Counterfeiting Amazon

Brownstein Hyatt Farber Schreck

Emerging Counterfeiting Tactic: Private Label Marks to Evade Online Enforcement

A new and increasingly sophisticated form of counterfeiting is challenging traditional brand protection strategies. Counterfeiters are now avoiding the use of well-known house marks and instead applying “private label” marks...more

Dickinson Wright

Amazon Strengthens Brand Protection for Trademark Owners: Key Updates in 2025

Dickinson Wright on

As trademark infringement and counterfeit sales continue to disrupt legitimate business on Amazon, Amazon has developed and expanded its intellectual property enforcement tools. In 2025, Amazon introduced enhancements to its...more

Husch Blackwell LLP

Amazon’s New Seller Transparency Policy Signals Progress Against Infringement

Husch Blackwell LLP on

Amazon’s new seller transparency policy, announced July 8, 2020, requires by September 1, 2020, each seller’s page on Amazon.com to display the respective seller’s name and address. This brings some of Amazon’s U.S.-based...more

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