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Brand › Retailers › Marketing

Klein Moynihan Turco LLP

Cannabis Ads Must Comply with State Regulations

Klein Moynihan Turco LLP on

Licensed cannabis retailers are popping up all over New York State, making it more convenient for consumers to find a State-sanctioned establishment. But with the proliferation of licensed retailers comes necessary regulatory...more

Kohrman Jackson & Krantz LLP

How To Protect Your Brand From Competitors in the New Year

Kohrman Jackson & Krantz LLP on

The start of the new year is a pivotal time in the retail sector for re-evaluating marketing and brand protection. Unfortunately, competitors often devise innovative ways to capitalize on the marketing and sales efforts of...more

Kohrman Jackson & Krantz LLP

How To Protect Your Brand From Competitors This Holiday Season

Kohrman Jackson & Krantz LLP on

The holiday season is a pivotal time in the retail sector in both in-store and online forms, presenting retailers with key opportunities to boost revenue. As consumers shop year-end sales, competitors continuously find...more

Clark Hill PLC

Understanding Licensing Arrangements in the Consumer Goods Industry

Clark Hill PLC on

Because the consumer goods industry thrives on brand recognition, many businesses seek to expand their market presence and leverage their established intellectual property through licensing. This typically occurs through...more

Perkins Coie

Sustainability Advertising: US and EU Regulators Boost Guidance and Enforcement

Perkins Coie on

Brands continue to promote sustainable and eco-friendly qualities of their products and services, and regulators are sharpening their enforcement tools in response. Both the United States and European Union took steps in the...more

Orrick, Herrington & Sutcliffe LLP

Managing Legal Risk in Marketing and Advertising: 5 Things Companies Should Know

Orrick, Herrington & Sutcliffe LLP on

Most companies follow a few key rules to market their offerings: Advertisements should be truthful and should not mislead consumers. Advertisements and the products being marketed should not harm consumers. Advertisers...more

Hogan Lovells

Happy (green) holidays and a sustainable new year

Hogan Lovells on

Consumers want to buy sustainable gifts in increasing numbers this holiday season. And brands of course, want to sell to them. The result is that brands are increasingly going green, by adopting sustainable business models...more

Foley & Lardner LLP

Jumping on the "Made in the U.S.A." Bandwagon

Foley & Lardner LLP on

Retailers are increasingly praising the importance of placing the “Made in the USA” phrase on their product packaging and labels. Customers, not only in the U.S. but worldwide, are now demanding “Made in America” merchandise....more

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