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Society54

Lateral Partner Integration, Part 1 The Importance of Partnering with Marketing and Business Development Departments to...

Society54 on

Integrating lateral partners into a law firm is a multifaceted process that goes far beyond onboarding logistics. It requires strategic planning, cultural alignment, and—most critically—collaboration across departments. Among...more

Legal Internet Solutions Inc.

Outsourced, Not Overwhelmed: The Strategic Value of Outsourced Marketing Support

Legal Internet Solutions Inc. on

Law firm marketing leaders are no strangers to the impossible to-do list. One day, it’s a lateral hire who needs a fast integration plan. Next, a partner wants a new campaign live by the end of the week. Layer in ongoing...more

International Lawyers Network

Kindness in a Digital World: Building Positive Brands and Relationships

International Lawyers Network on

On average, a person engages in 145-200 interactions daily, both in-person and online. However, only 10-20% of these interactions are truly memorable. Among all these interactions, approximately 5-10% are negative, while...more

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