News & Analysis as of August 9, 2025

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Jason Levin of Ready, Set, Launch on The Key to Cross-Selling: Building Real Human Connection - Passle's CMO Series EP174

Passle on 6/18/2025

Cross-selling is becoming an essential part of how law firms can boost their revenue and create long-lasting relationships with their clients. Yet, CMOs and BD leaders have recognized that their lawyers are struggling to...more

Thought Leadership Blitzes are how lateral partners get off to running starts at their new firms

Copo Strategies + Law Firm Editorial Service on 1/18/2024

A sustained increase in published thought leadership can help lateral partners and practice groups avoid the unmet business generation expectations that plague so many lateral moves. There’s a lot of commentary out there...more

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Business Development › Cross-Selling › Marketing

Jason Levin of Ready, Set, Launch on The Key to Cross-Selling: Building Real Human Connection - Passle's CMO Series EP174

Thought Leadership Blitzes are how lateral partners get off to running starts at their new firms

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