News & Analysis as of August 10, 2025

Law Firm Partners

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Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and... more +

Yes, Your Referrals Are Actually Validating You on Google First

9Sail on 6/20/2025

The most dangerous assumption in legal business development is that referred clients bypass digital scrutiny. New data from 9Sail’s forthcoming Am Law 200 Digital Visibility Report reveals a stark reality: 56% of law firm...more

[Webinar] Staying Competitive in 2025: The Latest in SEO for Lawyers - January 29th, 2:00 pm EST

Omnizant on 1/15/2025

A new year brings new changes to Google’s search landscape. If your firm is looking to rank higher and stand out in crowded search results, don’t miss this exclusive webinar led by Omnizant’s Director of SEO, Emily Brady....more

Are Google LSA Ads helpful for law firms?

Stange Law Firm, PC on 12/7/2023

Google LSA Ads came into the scene in 2015. Since then, many lawyers have increasingly used Google LSA Ads as part of their online marketing. Sensing the opportunity for more business, many marketing companies are also...more

[Webinar] Google Business Profiles for Law Firms: Optimizing Your Profile for Maximum Visibility - March 2nd, 2:00 pm EST

Omnizant on 1/24/2023

If you’ve performed a search for a local service or business recently, you’ve undoubtedly encountered Google Business Profiles (GBPs) at the top of the search results. When claimed and optimized correctly, these listings can...more

Have you made the move to smart bidding?

Stange Law Firm, PC on 7/21/2020

Many law firms utilize Google AdWords as part of their marketing efforts. Google AdWords can be an important facet of any law firm’s advertising efforts. Google AdWords appears at the top of the search results on Google....more

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