News & Analysis as of August 11, 2025

Business Development › Marketing Perspectives › ROI

+ Follow

Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and... more +

Maximize Your Law Firm Marketing ROI with Lead Scoring

Legal Internet Solutions Inc. on 2/12/2025

Law firms leaders and legal marketing mavens know how important it is to make every marketing effort count but often struggle to wrap their arms around how to evaluate their efficacy. ...more

Three ways lawyers realize an ROI when they collaborate with an outside writer (one of which is GUARANTEED)

Copo Strategies + Law Firm Editorial Service on 11/30/2023

When lawyers collaborate with an outside writer to help them craft and publish thought-leadership marketing content, they are making a small investment for which they could realize significant ROIs....more

James Stapleton of Blank Rome on calculating ROI of marketing and BD activities - Passle CMO Series Podcast

Passle on 3/3/2022

In this episode of Passle's CMO Series podcast, Eugene McCormick is joined by James Stapleton, Chief Business Development and Marketing Officer at Blank Rome, to discuss marketing ROI and the most effective measures when it...more

[Webinar] #EpicCRMFails Webinar Series Part 2: Epic Fails - and How to Avoid Them - January 27th, 11:30 am ET

ClientsFirst Consulting on 1/11/2021

Almost every law firm currently using CRM and other marketing and business development software is looking for ways to increase the ROI on these technology investments. In the pursuit of success with technology, sometimes...more

4 Results

View per page

Page: of 1

Business Development › Marketing Perspectives › ROI

Maximize Your Law Firm Marketing ROI with Lead Scoring

Three ways lawyers realize an ROI when they collaborate with an outside writer (one of which is GUARANTEED)

James Stapleton of Blank Rome on calculating ROI of marketing and BD activities - Passle CMO Series Podcast

[Webinar] #EpicCRMFails Webinar Series Part 2: Epic Fails - and How to Avoid Them - January 27th, 11:30 am ET

"My best business intelligence, in one easy email…"