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Business Development Public Relations Social Media

Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and... more +
Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and others with deep experience in biz dev for legal professionals  less -
Copo Strategies + Law Firm Editorial Service

Six ways your thought leadership can help you land speaking opportunities

In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains six ways that thought leadership can help attorneys secure speaking engagements. 1. It gets them exposure to event...more

Copo Strategies + Law Firm Editorial Service

No one talks about this hidden benefit of regularly producing thought leadership

Thought leadership can do more than help you market yourself and build your book of business. It can make you a better networker. There’s a transformative benefit to regularly producing thought leadership content that no...more

Good2bSocial

Ways To Find External Sources For Your Law Firm’s Content

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In the legal industry, you’re essentially selling your knowledge. It’s important to create credible content that positions you as a thought leader -both to generate leads and to prove your trustworthiness. However, too many...more

Good2bSocial

Is Bluesky a Viable Twitter Alternative for Law Firms?

Good2bSocial on

The social media landscape is a dynamic space that constantly reshapes how we connect and share information. The inception of Bluesky—a decentralized, open-source social networking service initiated by Jack Dorsey—is one such...more

Good2bSocial

The Ultimate Guide to Law Firm SEO in 2024

Good2bSocial on

What is SEO and Why Should Law Firms Use It? Search engine optimization (SEO) describes the tactics and strategies for optimizing a website to improve visibility on organic search. Search engine rankings are crucial for...more

9Sail

Five Public Relations Outreach Strategies That Can Benefit Your Law Firm

9Sail on

Date: October 18, 2023 If you’re wondering how to grow your law firm, the key lies in promoting it effectively. To generate new leads and increase brand awareness, it’s essential to make your firm’s name stand out in the...more

9Sail

How to Use PR to Boost Your Law Firm’s Online Presence

9Sail on

In the current digital age, having a strong online presence is essential for most businesses – including law firms. However, with stiff competition in the legal industry, it can be challenging to stand out from other firms....more

9Sail

Powerful Digital PR Tips You Need To Know

9Sail on

As the world continues to move online, brands – including those of the legal variety – need to adapt to develop relationships with prominent publications, media outlets and other centers of influence with large online...more

Legal Internet Solutions Inc.

What is Legal Marketing?

In its most basic form, legal marketing is the process of promoting and selling legal services to potential clients. This can be done through traditional marketing channels like advertising, public relations, and networking,...more

Legal Internet Solutions Inc.

5 Reasons to Outsource All, or Some, of Your Legal Marketing

It’s no secret that the demand for digital marketing in the legal industry has skyrocketed in the last couple of years. Has this increased demand grown beyond the capabilities of your in-house team or the fee earner or...more

K&L Gates LLP

Digital Crisis PR: London Calling: Digital Crises in the UK

K&L Gates LLP on

In this episode, we are flipping the script. Rosie Naylor in our London office plays podcast host and interviews partners Elisa D’Amico and Desiree Moore to address key questions on the minds of general counsels in the UK....more

Knapp Marketing

Tips for Using Twitter for Public Relations

Knapp Marketing on

Opinions of the reputation of law firms and attorneys are quickly formed based on what is being said online – in news outlets, journals, blogs, and social media. As social media has grown, more attention is being paid by law...more

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