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Business Development › Trademarks › Marketing

Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and... more +
Follow this channel for smart insights on business development strategies and tactics for lawyers and law firms today. Writers in this channel include coaches, consultant, marketers, lawyers, and others with deep experience in biz dev for legal professionals  less -
American Conference Institute (ACI)

[Event] West Coast Legal, Regulatory, and Compliance Forum on Cosmetics & Personal Care Products - October 8th - 9th, Santa...

American Conference Institute (ACI) on

ACI’s 3rd Annual West Coast Legal, Regulatory and Compliance Forum on Cosmetics & Personal Care Product is the must-attend event for cosmetics and personal care professionals looking to navigate the toughest legal,...more

Faegre Drinker Biddle & Reath LLP

Branding Success: How to Select a Strong Trademark

Faegre Drinker Biddle & Reath LLP on

We all know a picture is worth a thousand words, but did you know a trademark can be worth BILLIONS of dollars? In fact, some of the top trademarks in the world are worth hundreds of billions. What’s the secret to this...more

Williams Mullen

Williams Mullen's COVID-19 Comeback Plan: Leveraging Your Existing IP & Previous Marketing Campaigns to Attract Customers

Williams Mullen on

IP attorneys Craig Mytelka and Alex Gabriel discuss how you can reinvigorate your business by raising its profile in a cost-effective manner. Topics include: • Auditing your existing IP portfolios, particularly trademarks...more

International Lawyers Network

Rebranding or launching a new product in the CPG space? Don’t neglect intellectual property

International Lawyers Network on

The coronavirus pandemic has presented many challenges for those in the consumer packaged goods (CPG) space, and beyond. Supply chain disruptions, rapid migration of point-of-sale from brick-and-mortar outlets to online...more

Jackson Walker

The A.R.T of Franchising Advice - Reminders - Tips - July 2013

Jackson Walker on

National Franchise Expansion – Minimizing Risks - Many of my clients have implemented national expansion plans. By doing so, they have certainly increased their pool of prospective franchisees. However, expansion that...more

Ladas & Parry LLP

Trademark Series: Matching your commercial strategy

Ladas & Parry LLP on

Dennis Prahl, partner at Ladas & Parry, discusses how companies can match their trademark expansion with their commercial strategy....more

Ladas & Parry LLP

Trademark Series: Building a global brand

Ladas & Parry LLP on

Dennis Prahl, partner at Ladas & Parry LLP, discusses the role of trademarks in building a global brand....more

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