Guy Alvarez on AI & Legal Marketing: Where Are We and What Comes Next? - Passle's CMO Series EP177
Hsu Untied interview with Bobby Earles, Partner at Cooley
Jason Levin of Ready, Set, Launch on The Key to Cross-Selling: Building Real Human Connection - Passle's CMO Series EP174
Hsu Untied interview with Ed Reines, Partner at Jones Day
Hsu Untied interview with David Brekke, Partner at Goodwin
Hsu Untied interview with Karen Deschaine, Partner at Wilson Sonsini
Redefining Value: What Today’s Legal Buyers Want - On Record PR
CMO Series Digital Masterclass LIVE: Sophie Bowkett of Bird & Bird on Building Infrastructure at Scale and a Bold Market Presence
Episode 97: Breaking Down Silos: Achieving Cohesion in Law Firms with Guest Kate Stoddard
Market Leaders Podcast Episode 96: “Cultivating Client Trust: The Intersection of Law, Sales, and Business Development” with Guest Sian Story
Market Leaders Podcast Episode 95: Navigating the legal landscape: The Big Four vs. Traditional law firms with Guest Chris Pullen
Tim Mullane of Wilson Elser on How to Align Budgets with Your Firm’s Growth Strategy - Passle's CMO Series Podcast
The Evolving Relationships of In-House Counsel and Law Firms: On Record PR
Market Leaders Podcast Episode 93: “Building High-Performance Teams: Strategies for Success” with guest Courtney Beauzile
Gina Connell of B P Collins on How to Bring Your Firm on the AI Journey - Passle's CMO Series Podcast
Market Leader’s Podcast Episode 90: “Generations, Innovation, and Results: The Future of Legal Marketing” with John Byrne
Thriving in 2024: Leading Legal featuring Legal Marketing Association President, Kevin Iredell
Market Leader's Podcast Episode 84: “Change Agent: Establishing True Innovation Goals Within a Law Firm,” with Roberto Pont
All legal marketing comes down to these 2 things (plus nine more legal marketing nuggets) - Legally Contented podcast
The secrets of a prolific legal content creator - Legally Contented podcast
The days of the lone-wolf attorney are numbered; the future belongs to firms that hunt in packs. Those who incentivize and reward true teaming will win. Mike Mellor explains....more
John Eix explores key hurdles facing corporate law firms in 2025—challenges that must be addressed to remain relevant, profitable, and resilient in a client-first legal economy....more
The latest in Clinton Gary's 10-part series exploring the CREDO 10 principles of collaborative growth for law firm leaders....more
While law firm marketing isn’t directly dictated by who’s in the White House, economic policies, regulatory shifts and changes in corporate priorities can all influence how law firms position themselves....more
There’s a lot of talk of artificial intelligence “disrupting” the legal industry. What exactly does that mean? And what shape should firms expect this disruption journey to take?...more
The holy grail of marketing—not just in law but in every industry—is one-to-one engagement. Michael Idinopulos explores how and why AI is the perfect solution....more
In this episode of the Market Leaders Podcast, host David Ackert sits down with Kate Stoddard, Chief Marketing Officer at Kelley Drye & Warren, to explore the pervasive issue of siloing within law firms and how to overcome...more
In this episode of the Market Leaders Podcast, David Ackert interviews Guest Chris Pullen, Head of Business Development at Kennedys. Chris shares his extensive experience spanning over thirty years in law, including a...more
Law firm budgets are under increasing scrutiny as firms face pressure to maximize efficiency, adapt to changing market conditions, and deliver more value to clients. For CMOs, understanding and aligning the marketing budget...more
In this episode of the Market Leader’s Podcast, host David Ackert engages in an insightful conversation with Courtney Beauzile, the head of Marketing, Business Development, and Communications at Robins Kaplan. Courtney shares...more
The final in series of four articles on successful deployment of an Experience Management System by Rachel Shields Williams, Rachel Cohee, and Kieron Champion....more
One of two updates, Paul Ryplewski recaps a recent 'Office Hours' session with longtime JD Supra friend and client, Laura Hudson, CMO at Ward and Smith....more
The third in series of four articles about the successful implementation of Experience Management in a law firm, by Rachel Shields Williams, Rachel Cohee, and Kieron Champion....more
The second in series of four Experience Management articles by Rachel Shields Williams, Rachel Cohee, and Kieron Champion....more
Part one in a series of four articles about adopting and implementing experience management process and systems within your law firm....more
In today's professional services marketing landscape, AI is the hottest topic, leaving many marketers pressured to keep pace with the rapid advancements in their firms' AI strategies. In this episode of the Passle CMO Series...more
Panel presentation by humans. Recording and summary of key marketing takeaways by artificial intelligence. Welcome to the new normal?...more
In this episode of The Market Leaders Podcast, host David Ackert chats with Kevin Iredell, the new 2024 Legal Marketing Association President and Chief Marketing and Business Development Officer at Lowenstein Sandler. They...more
The fusion of AI with legal marketing is not just a trend; it's a revolution, offering law firms a path to not only survive but thrive in the dynamic world of legal services. Neil Sahota explains....more
Rebecca Edwards Hnatowski and Beth Cuzzone look at the importance of post-matter client debriefs, and how to get them done....more
In this episode of the Market Leader’s Podcast, join David Ackert and special guest Roberto Pont, Chief Strategy and Operations Officer at McInnes Cooper, as they engage in an enlightening conversation regarding innovation...more
In this episode of “Real Talk,” the hosts talk with Deirdre Stanley, Executive Vice President and General Counsel of The Estée Lauder Companies, about her career: how she decided to go in-house, her role in the merger between...more
A Marketing RoadMap can propel your business forward and get you on the road to real growth and profitability. Paula Zirinsky explains....more
[Listen to this episode on Apple Podcasts, Spotify, or Amazon: https://podcasts.apple.com/us/podcast/legally-contented/id1612322032 https://open.spotify.com/show/3WfCyY0cbL1Mc4SfBWbr30 ...more