Guy Alvarez on AI & Legal Marketing: Where Are We and What Comes Next? - Passle's CMO Series EP177
Hsu Untied interview with Bobby Earles, Partner at Cooley
Jason Levin of Ready, Set, Launch on The Key to Cross-Selling: Building Real Human Connection - Passle's CMO Series EP174
Hsu Untied interview with Ed Reines, Partner at Jones Day
Hsu Untied interview with David Brekke, Partner at Goodwin
Hsu Untied interview with Karen Deschaine, Partner at Wilson Sonsini
Redefining Value: What Today’s Legal Buyers Want - On Record PR
CMO Series Digital Masterclass LIVE: Sophie Bowkett of Bird & Bird on Building Infrastructure at Scale and a Bold Market Presence
Episode 97: Breaking Down Silos: Achieving Cohesion in Law Firms with Guest Kate Stoddard
Market Leaders Podcast Episode 96: “Cultivating Client Trust: The Intersection of Law, Sales, and Business Development” with Guest Sian Story
Market Leaders Podcast Episode 95: Navigating the legal landscape: The Big Four vs. Traditional law firms with Guest Chris Pullen
Tim Mullane of Wilson Elser on How to Align Budgets with Your Firm’s Growth Strategy - Passle's CMO Series Podcast
The Evolving Relationships of In-House Counsel and Law Firms: On Record PR
Market Leaders Podcast Episode 93: “Building High-Performance Teams: Strategies for Success” with guest Courtney Beauzile
Gina Connell of B P Collins on How to Bring Your Firm on the AI Journey - Passle's CMO Series Podcast
Market Leader’s Podcast Episode 90: “Generations, Innovation, and Results: The Future of Legal Marketing” with John Byrne
Thriving in 2024: Leading Legal featuring Legal Marketing Association President, Kevin Iredell
Market Leader's Podcast Episode 84: “Change Agent: Establishing True Innovation Goals Within a Law Firm,” with Roberto Pont
All legal marketing comes down to these 2 things (plus nine more legal marketing nuggets) - Legally Contented podcast
The secrets of a prolific legal content creator - Legally Contented podcast
At the start of this year, ACEDS and Secretariat teamed up to examine how legal professionals were navigating AI adoption flagging issues of risk, governance, and readiness. The 2025 Legal AI Report revealed a legal industry...more
For firms seeking to digitally transform their operations across the client lifecycle, the answer lies not in the procurement of multiple, disparate applications that don’t talk to each other or that create fragmented data...more
In this JD Supra exclusive, Gina Rubel shares her legal marketing predictions and insights – some of which may surprise you....more
The emergence of the token-based economy, allowing people to buy and sell goods using new types of currencies, will have far reaching legal ramifications....more
The AI wave in law is not coming, it's already here … and it’s already transforming law firms....more
Rich Bracken offers key takeaways for legal marketing and BD professionals in his recap of the recent LMA National conference in Atlanta....more
Among all the alternatives, Content Marketing (aka Thought Leadership) offers the best marketing ROI for law firms in 2019. Jay Harrington explains why....more
Five fundamental business school concepts that enhance the practice of law....more
Primer for an upcoming workshop on how design thinking can impact law firm marketing and business development. ...more
"Like a CRM on steroids." JD Supra's Kara McKenna explains how lawyers and BD teams can unleash the networking and intelligence power of LinkedIn with the platform's Navigator offering....more
Don't mistake having the means to publish with having an audience....more
Conference notes from Stefanie Knapp, who recently attended HubSpot's INBOUND 2017 and offers thoughts about what such an event can teach legal marketers....more
Stefanie Marrone with client-focused highlights and takeaways for law firm leadership from this year's LMA Southeast conference....more
A de facto Marketing Technologist job description, as written by one who has led the way....more
Law firms need to define these functional roles in a way that separates their responsibilities clearly....more
Voice of the client. Notes from the 5th annual In-House Summit, a GC panel hosted in Palo Alto, California, by the LMA Silicon valley City Group....more
Large law firms are increasingly realizing that they possess massive amounts of data that they could use proactively — if they knew what to do with it....more