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Legal Internet Solutions Inc.

Outsourced, Not Overwhelmed: The Strategic Value of Outsourced Marketing Support

Law firm marketing leaders are no strangers to the impossible to-do list. One day, it’s a lateral hire who needs a fast integration plan. Next, a partner wants a new campaign live by the end of the week. Layer in ongoing...more

Best Era

Your Law Firm Needs to Buy Back Its Masters: Why Referral Dependency Is Killing Your Growth

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Here's the uncomfortable truth: If 90% of your clients come from referrals, you don't own your reputation. Other people do. You're building their influence while staying completely dependent on their goodwill....more

Society54

Smart Growth in a Tight Market: A Playbook for Law Firm BD and Marketing Leaders

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As law firms adjust to a more uncertain economic climate, one thing is clear: the pressure to do more with less is no longer temporary, it’s becoming the norm. With corporate clients tightening budgets, M&A activity slowing,...more

Best Era

Can’t Find Good Talent? You’re The Problem, It’s You.

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Hiring in today’s legal market feels like trying to find a unicorn in a thunderstorm. The great ones aren’t applying. The good ones ghost you. The ones who do come through the door often aren’t a fit....more

Legal Internet Solutions Inc.

8 Essential Law Firm KPIs for Measuring Success in 2025

In an increasingly data-driven world, measuring and monitoring business performance isn’t just helpful – it’s critical to your law firm’s success. The legal industry has witnessed significant shifts since our last deep dive...more

LawVision

Opening doors is easy….when you have the right keys

LawVision on

To thrive, law firms continually need to add new clients that can grow over time to become strategic accounts. In addition, new or revised firm strategies require a law firm  to re-thinking what the client base should be...more

Passle

Kim Lansdown of Fladgate on How Legal Marketers Can Use Advertising to Build Stronger Brands - Passle's CMO Series EP167

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Advertising plays a crucial role in the marketing mix and offers law firms a powerful tool to build stronger, more recognisable brands. In today’s episode of the CMO Series Podcast, Will Eke speaks with Kim Lansdown,...more

Mitratech Holdings, Inc

Changing Out of White Shoes: Why General Counsel Are Moving Work to Challenger Firms

Market Dynamics Are Changing In-House Relationships with Law Firms - A quiet revolution is taking place in outside counsel management: general counsel (GCs) are turning away from the traditional elite law firms — bastions...more

Passle

Jeffrey Greenbaum of FKKS on Mastering Thought Leadership for Growth - EP1 CMO Series Rainmakers

Passle on

Welcome to the first episode of CMO Series Rainmakers, where we explore how the legal industry’s most influential leaders have leveraged thought leadership to build their brands, drive business growth, and strengthen client...more

Good2bSocial

Should Your Law Firm Use Search Engine Positioning to Rank Higher On SERPs?

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After putting time and effort into building your website and optimizing its content, it’s frustrating when your pages still land on the second or third page of search results. That’s where search engine positioning (SEP) can...more

Integreon

Blending Art and Science in Marketing

Integreon on

Good morning. Welcome back to Scaling Greatness, a newsletter from Integreon focusing on amplifying business excellence and innovation. The theory that the brain’s left and right hemispheres possess different strengths and...more

ClientsFirst Consulting

Three Ways to Get Lawyers to Fall In Love with Marketing Technology

While it may (or may not) be shocking that 50% of marriages end in divorce, what may be a more jarring statistic is how 77% of lawyers have experienced a failed technology implementation. And while some may take a second or...more

ClientsFirst Consulting

How to Harness the Power of Email Marketing in Law Firm Business Development

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In an era where email remains a dominant communication tool, with billions of users and even more emails sent daily, law firms of all sizes can harness the power of email marketing for business development. The return on...more

Cornerstone Research

Omnichannel Marketing

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In this post, we will discuss how the internet and e-commerce have prompted some firms to try to adapt their marketing strategies; the implications of these changes on purchase drivers and consumer information sources; and...more

Legal Internet Solutions Inc.

9 Steps to Developing a Comprehensive Digital Marketing Strategy

Digital marketing is any online channel used to market a good or service. In today’s world, digitally mature companies with a strategy are eight times more likely to gain market share....more

Furia Rubel Communications, Inc.

The Importance of Being Strategic; Account Based Marketing, Measuring Return, and a Strategy-First Approach to Digital Marketing...

Hello everyone, and welcome to another episode of On Record PR. I’m Leslie Richards, a guest host of the show and the Chief Innovation Officer at Furia Rubel Communications. Today we’re going on record with Guy Alvarez, who...more

Stange Law Firm, PC

Have you made the move to smart bidding?

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Many law firms utilize Google AdWords as part of their marketing efforts. Google AdWords can be an important facet of any law firm’s advertising efforts. Google AdWords appears at the top of the search results on Google....more

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