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C-Suite Executives Business Development Content Strategy

JD Supra Perspectives

What General Counsel DON'T Want From Your Firm's Thought Leadership

JD Supra Perspectives on

LIMELIGHT's Amy Hanan shares a list of what to avoid when publishing thought leadership that aims to reach legal decision-makers and drive visibility and relationships....more

Firesign | Enlightened Legal Marketing

Why Clients Hate Your Content

Just 36 percent of C-level executives find professional services content to be “very valuable,” and the reviews are tougher from the legal department: Just 25 percent of in-house counsel say the same, according to a survey...more

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