News & Analysis as of August 2, 2025

California

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The California Consumer Privact Act (CCPA), effective January 1, 2020, enhances privacy rights and consumer protections of California residents. Follow this channel for latest guidance and updates on the CCPA,... more +

California AG Announces Investigative Sweep Targeting Geolocation Data

Troutman Pepper Locke on 4/16/2025

On March 10, California Attorney General (AG) Rob Bonta announced an investigative sweep of the location data industry for potential noncompliance with the California Consumer Privacy Act (CCPA)....more

California Probe Targets Location Data Industry: 5 Steps to Keep Your Business Off the CCPA Enforcement Radar

Fisher Phillips on 4/2/2025

A new California investigative sweep into the location data industry focuses on whether businesses have violated state law relating to the consumers’ right to limit how their personal information – including their geolocation...more

California Attorney General Announces Enforcement Sweep on Location Data Collection

Lowenstein Sandler LLP on 3/14/2025

On March 10, 2025, the Office of the Attorney General of California (CAAG) announced an enforcement sweep of the California Consumer Privacy Act (CCPA) focused on the location data industry. Attorney General Rob Bonta stated...more

California’s Revised Risk Assessment Regulations

Ankura on 2/13/2024

In December, the California Privacy Protection Agency (CPPA) published revised draft regulations on risk assessments required under the California Privacy Rights Act (CPRA). Under prior draft regulations, the CPPA will...more

California Privacy Rights Act Passes: Five Tips to Help Companies Prepare for California’s New, New Thing!

Fenwick & West LLP on 1/11/2021

The California Privacy Rights Act (CPRA) passed by ballot measure in November 2020. While it does not repeal the California Consumer Privacy Act (CCPA), which became effective in January 2020, it does change and augment CCPA...more

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