Treating Compliance Like an Asset
For years, legal marketing and business development (MBD) teams have fought against the perception that they are cost centers—essential, but not central to a law firm’s success....more
Have you conducted a competitor analysis recently? Chances are you completed one when your firm was in its beginning stages, but it’s an activity that can help at any stage of your firm’s growth. An effective competitor...more
It’s a given that business professionals need to evolve and shift their methods to stay on top of industry trends and succeed in their chosen fields, and for those of us in public relations – whether you’re in an agency...more