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Consumer Privacy Rights › Websites › Behavioral Advertising

BCLP

Cookies in the Cross-Hairs: Enforcement Continues

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In April of this year, the California Privacy Protection Agency imposed a $632,500.00 monetary penalty on American Honda Motor Co. In our discussion of that action - Are Cookies Banners Crumbling? – we raised the alarm for...more

BCLP

CCPA 2020: Answers to the Most Frequently Asked Questions Concerning Cookies and AdTech

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When the CCPA was enacted last year, BCLP published a Practical Guide to help companies reduce the requirements of the Act into practice. Following publication of the Guide, we wrote a series of articles that addressed...more

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What concerns have been raised with the IAB’s Do Not Sell Framework?

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The Interactive Advertising Bureau (“IAB”) is a trade association comprised of companies that participate in digital marketing; its members include both media companies and advertising technology companies.  In October of...more

BCLP

CCPA Privacy FAQs: Does the CCPA require that a company obtain consent from a website user before placing cookies on their...

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No. The CCPA does not expressly require that a company obtain consent from a website user before placing cookies on their browser...more

BCLP

Privacy FAQs: If a website participates in behavioral advertising, does the CCPA require that it disclose that it is “selling”...

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The California Consumer Privacy Act ("CCPA") was enacted in early 2018 as a political compromise to stave off a poorly drafted, and plaintiff’s friendly ballot initiative. Although the CCPA is scheduled to go into force in...more

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