Are you using thought leadership as "after hours" client advocacy?
Nicholas Barrows of Trowers & Hamlins on Blending AI with Human Creativity to Drive Deeper Client Connections - Passle's CMO Series EP172
Consider angles when mapping out your thought leadership strategy, not just topics
CMO Series Digital Masterclass: Chris Yates of Bristows on How to Bring Lawyers Onboard and Streamline Thought Leadership
Bar Exam Toolbox Podcast Episode 311: Spotlight on Criminal Law (Part 1)
Joe Green & Monica Rodriguez Kuniyoshi on Integrating Generative AI with Your Experts - Passle CMO Series Podcast RE-RELEASE:
CMO Series Podcast RE-RELEASE: Tracey Whyte on Getting The Most Out of AI in a Lean Marketing and BD team
Co-author thought leadership with these five groups of people to build better bonds with them
Here are 4 under-the-radar sources of thought leadership inspiration at conferences
The lesson 2,886 newspapers can teach law firms about thought leadership
Thought leadership as a secret crisis management weapon?!
Brinsley Dresden and Geraint Lloyd-Taylor of Lewis Silkin on Leveraging Thought Leadership to Build Personal and Practice Brands - CMO Series Rainmakers Podcast
New lateral partners coming aboard? They'll need a Thought Leadership Blitz
Joe Palermo and Greg Fleischmann on The Evolving Role of Marketing: What CMOs Need to Know in 2025 - Passle's CMO Series Podcast EP168
Kim Lansdown of Fladgate on How Legal Marketers Can Use Advertising to Build Stronger Brands - Passle's CMO Series EP167
Kate Fairweather of Curtis, Mallet-Prevost, Colt & Mosle on Why Every Law Firm Needs a Podcast Strategy - Passle's CMO Series EP166
The BIG mistake plaintiffs' firms often make when talking to their referral sources
Jeffrey Greenbaum of FKKS on Mastering Thought Leadership for Growth - EP1 CMO Series Rainmakers
Stop stressing about the ROI of your thought leadership, OK?
Sarah Mitchell of Stikeman Elliott on Selling Knowledge & What’s Ahead for Legal Marketing in 2025 and Beyond - Passle's CMO Series Podcast
AI and automation are reshaping how professionals engage with their clients and promote their services, but is there any room left for human creativity? In today’s episode of the CMO Series Podcast, Charles Cousins is...more
Business development (BD) focuses on identifying and supporting opportunities that align with growth targets and strategic objectives, while communications tailor internal and external messaging to advance these business...more
During the 2025 Chinese New Year, DeepSeek, a Chinese artificial intelligence (“AI”) model, garnered intense global attention and sparked heated discussions. It surpassed ChatGPT, which had been in the spotlight previously,...more
TransPerfect Legal recently hosted its fifth annual Antitrust Clearance and Merger Enforcement Conference (ACME). One standout panel, "Data in the Modern Age: Chats, Modern Comments & Attachments, and Generative Artificial...more
In the competitive landscape of the legal sector, the right marketing strategies can set a firm apart. For small- and mid-size law firms, with less resources and budget, this differentiation is crucial. With ever-evolving...more