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Corporate Branding United States Patent and Trademark Office Foreign Language

Weintraub Tobin

(Podcast) The Briefing - The Doctrine of Foreign Equivalents: What It Means for Your Brand

Weintraub Tobin on

You came up with a clever brand name in a foreign language—great! But did you know it might be refused by the USPTO? In this episode of The Briefing, Scott Hervey and Richard Buckley break down what a doctrine is, how...more

Sterne, Kessler, Goldstein & Fox P.L.L.C.

MarkIt to Market® - October 2018

The October 2018 issue of Sterne Kessler's MarkIt to Market® newsletter discusses how the USPTO determines similarity to prior-filed marks, the considerations of protecting a mark in a foreign language, and the new gTLD...more

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