News & Analysis as of

Customer-Loyalty Programs

IMS Legal Strategies

How to Unleash the Power of Segmentation

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Based on data from its call center, a warranty company thought its market was predominantly female. However, when that company commissioned marketing research, it found that its customer base was actually largely male. While...more

Fisher Phillips

Proposed New Jersey Regulations Would Require Major Privacy Compliance Shifts for Businesses

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New Jersey officials recently released proposed privacy regulations that would create several new compliance obligations for businesses above and beyond what existing state law and many other state laws require, meaning you...more

Troutman Pepper Locke

The Top 10 Legal Risks Impacting the Value of a Retail Brand

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Taking your retail brand to the next level and attracting an equity investment based on the value of your brand requires not only business acumen but strategies for brand protection. Protecting your trademarks by way of...more

Foster Garvey PC

Booking.com’s Ongoing Legal Battles, Alibaba’s Travel Restructuring & the Rise of AI in Hotel Visibility

Foster Garvey PC on

Good Saturday evening from Seattle . . . Our Online Travel Update for the week ending Friday, June 27, 2025, is below. This week’s Update features news of yet another claim being brought against Booking.com over its...more

Troutman Pepper Locke

New Jersey Releases Proposed Privacy Regulations

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On June 2, the New Jersey Division of Consumer Affairs announced the publication of new proposed regulations to implement the New Jersey Data Privacy Act (NJDPA), N.J. Stat. §§ 56:8-166.4 et seq., which went into effect on...more

Foster Garvey PC

2025 Travel Trends and Updates: AI's Impact, UK Travel Changes, and a Focus on Safety

Foster Garvey PC on

Good Sunday morning from Seattle . . . Our first Online Travel Update for 2025 is below. The past two weeks produced a number of interesting stories, including the Department of Justice’s attempt to stop the planned Amex GBT...more

Ballard Spahr LLP

CFPB sends circular to law enforcement agencies highlighting credit card reward programs that fail to deliver

Ballard Spahr LLP on

Some credit card companies operating rewards programs may be violating the law by failing to provide promised rewards, the CFPB said, in a circular to law enforcement agencies....more

Troutman Pepper Locke

CFPB Urges Other Regulators to Take Action on So-Called Bait-and-Switch Credit Card Rewards Tactics

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On December 18, the Consumer Financial Protection Bureau (CFPB or Bureau) issued a circular to “other law enforcement agencies,” urging them to take action against certain credit card practices. The CFPB highlights alleged...more

Foster Garvey PC

Travel Trends Under the Spotlight: Google, Booking, and Loyalty Programs

Foster Garvey PC on

Good Sunday morning from Seattle . . . Our Online Travel Update for the week ending Friday, December 13, 2024, is below. Google and its “efforts” to comply with the DMA again garnered most of the industry’s attention. As I...more

Ankura

Unlocking Loyalty: Retailer Loyalty Is the New Customer Loyalty

Ankura on

With back-to-school (BTS) in full swing, shoppers are navigating pressing economic challenges like inflation and financial uncertainty, they increasingly seek convenient and cost-saving solutions. Almost all BTS shoppers...more

BakerHostetler

Promotions Trends to Look for in 2025

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As a whirlwind 2024 draws to a close, we here at BakerHostetler are reflecting on the promotions trends we’ve seen this year and what we predict you will see more of in 2025. Below, we pinpoint those trends and share some...more

Stikeman Elliott LLP

Alberta Insurance Regulator Considers When Automobile Extended Warranty, Dealer Loyalty and Similar Products are Insurance in...

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On October 10, 2024, the Alberta Superintendent of Insurance issued Interpretation Bulletin 05-2024 (“Bulletin”) on the insurance regulatory treatment of motor vehicle warranty contracts, dealership loyalty programs and...more

Ankura

Unlocking Shopper Loyalty: Innovative Strategies for Supermarkets To Drive Repeat Business

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Supermarket loyalty programs have existed since the 1980s and have changed drastically. Given the available technology, the growth in customer options, and the shift in preferences, there has never been a more critical time...more

Foster Garvey PC

This week’s Online Travel Update: Amazon’s Prime Day travel offerings, Kayak’s new business booking features, and a record fine...

Foster Garvey PC on

Good Sunday morning from Seattle... Our weekly Online Travel Update for the week ending Friday, July 19, 2024, is below. This week’s Update features a variety of stories, including news on the latest fines to be levied on...more

Barnea Jaffa Lande & Co.

Regulation of Payment Services Law Comes into Effect

On June 6, 2024, the Regulation of Payment Services and Payment Initiation Law came into effect. Relevant entities may now submit license applications for providing payment and payment initiation services....more

Foster Garvey PC

Weekly Travel Update: Marriott's New SMB Platform, Expedia's Co-Branded Cards, and Amazon's Prime Day Travel Deals

Foster Garvey PC on

Good Sunday morning from Seattle . . . Our weekly Online Travel Update for the week ending Friday, July 12, 2024, is below. Marriott and its launch of a new small and medium sized business travel platform garnered most of the...more

Proskauer on Privacy

The Emerging Legal and Regulatory Risks of Loyalty Programs

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As part of our commitment to keeping you informed of new regulatory developments and their potential implications, we have highlighted recent statements by federal officials concerning loyalty programs, such as those...more

Foster Garvey PC

Legal and Strategic Moves in Travel: Vegas Hotels' Court Victory, Airbnb's Subscription Consideration, and Airline Loyalty Program...

Foster Garvey PC on

Our weekly Online Travel Update for the week is below. And for those mothers out there, we hope you had a great Mother’s Day! This week's highlights...more

Foster Garvey PC

Travel Innovations and Challenges: DOT's Loyalty Program Hearing, Sustainability Efforts by Google & Expedia, and Hotel Direct...

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This week’s Update features a variety of topics – sustainability (x2), airline loyalty programs, NDC and direct booking campaigns (among others). I hope you enjoy....more

Barnea Jaffa Lande & Co.

GDPR – Company Fined for Improper Data Collection

The French Data Protection Authority (CNIL) recently imposed a EUR 310,000 fine, representing 1% of its turnover, on FORIOU, a telemarketing company promoting loyalty programs. The fine stemmed from FORIOU’s use of...more

Nelson Mullins Riley & Scarborough LLP

[Webinar] Brand Promotion 101: Marketing Compliance in the Digital World - April 23rd, 1:00 pm - 2:00 pm ET

Nelson Mullins invites you to join hosts John Heitmann and Joshua Guyan as they welcome Kelly Whitehart who will provide our communications, internet, and technology clients an overview of advertising and marketing issues...more

Foster Garvey PC

Exploring New Frontiers in Online Travel: From AirAsia's Flexible Fares to Hilton's Campground Ventures

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This week’s Update features a wide variety of topics – Hopper, Capital One vacation rentals, Expedia layoffs and Hilton campgrounds....more

BCLP

CNIL's Strategic Focus Areas for Data Protection in 2024 The Summer Olympics and Beyond

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Each year, the CNIL selects key areas of high interest to concentrate its investigations and assess the compliance of select commercial sectors. On February 8, The CNIL announced its four main areas of focus for...more

BakerHostetler

Loyalty Program Point(er)s

BakerHostetler on

Recent headlines on a lawsuit against American Airlines for loyalty account closures give us a good excuse to examine this issue. A loyalty program or rewards program, two different names for the same thing, is a popular tool...more

Cozen O'Connor

New Jersey Privacy Law

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On January 16, Governor Murphy signed legislation requiring legal entities who collect consumer information to make certain disclosure to consumers. The law further requires that businesses provide consumers with an option to...more

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