News & Analysis as of

Data Protection General Data Protection Regulation (GDPR) Marketing

DLA Piper

Italy: Marketing Privacy Consent – Is Double Opt-In Now Mandatory?

DLA Piper on

A recent and far-reaching decision by the Italian Data Protection Authority (Garante) has significantly altered the rules governing marketing privacy consent in Italy, introducing a potential obligation to adopt a double...more

DLA Piper

UK: Gambling Operator Held Liable for Breaching Data Protection Law

DLA Piper on

In RTM v Bonne Terre Limited Hestview Limited, the English High Court found the Defendants, operating as Sky Bet (SBG), liable for breaches of data protection law. The claim raises important points of law for all...more

BakerHostetler

Use of AI in Marketing and Digital Media - 2025 Playbook

BakerHostetler on

Right now, we are all taking stock of the many important issues and challenges we saw crop up for clients last year, trying to predict what they will face in the coming year, and strategizing about how we can help....more

Walkers

Guernsey data protection series - principles, key concepts and rights

Walkers on

The Data Protection (Bailiwick of Guernsey) Law, 2017 (the "DPL") came into force on 25 May 2018 to coincide with the enforcement of the EU's General Data Protection Regulation (EU) 2016/670 (the "GDPR"). The European...more

Sheppard Mullin Richter & Hampton LLP

CNIL Fines Canal+ Over Marketing and Data Security Concerns

The French Data Protection Authority announced a €600,000 fine against Groupe Canal+ over concerns with the media company’s direct marketing activities. According to the CNIL, the company sent users email marketing without...more

Morgan Lewis - Tech & Sourcing

Germany Updates Privacy Guidance through Unfair Competition Act

The German Conference of DPAs (the DSK) has released new (legally non-binding) detailed Guidelines dated February 18, 2022 with respect to direct marketing in Germany. ...more

Akin Gump Strauss Hauer & Feld LLP

Continuing GDPR Pressure for Adtech

Data protection authorities (DPAs) in the European Union (EU) continue to scrutinize practices in the adtech sector for compliance with the EU’s General Data Protection Regulation (GDPR) and local data protection and...more

Hogan Lovells

Crumbs of Comfort: the Advocate-General’s Opinion on Consent and Cookies in Planet49

Hogan Lovells on

It’s no secret that a hot topic, perhaps the hot topic, in the European data protection world at present is the interplay between the GDPR and the e-Privacy Directive, in particular how it affects online advertising involving...more

BCLP

GDPR’s Most Frequently Asked Questions: Can a company send an email to their database seeking consent to send direct marketing?

BCLP on

The European Union's General Data Protection Regulation ("GDPR") is arguably the most comprehensive - and complex - data privacy regulation in the world. As companies prepare for the GDPR to go into force on May 25, 2018,...more

Morgan Lewis

EU Proposed ePrivacy Rules to Extend to all Electronic Communications Providers

Morgan Lewis on

On January 10, the European Commission proposed new legislation that would update and supplement current ePrivacy rules and extend their scope to all providers of electronic communication services. The following is a...more

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