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Good2bSocial

13 Key Things to Remember for Effective Law Firm Email Marketing

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If your law firm wants to stay connected with clients and prospects, you can’t afford to ignore the power of email. According to Hubspot, email marketing generates an average ROI of $42 for every $1 spent, significantly...more

BakerHostetler

[Podcast] AD Nauseam: Email Marketing and the FTC: CAN-SPAM No Longer Canned

BakerHostetler on

On today’s episode of Ad Nauseam Amy and Daniel have a special guest – Allyson Himelfarb – who is joining their discussion of CAN-SPAM and FTC enforcement of email marketing rules....more

WilmerHale

FTC Penalizes Cloud-Based Physical Security Company for Data Security and CAN-SPAM Violations

WilmerHale on

On August 30, the Federal Trade Commission (FTC) entered into a proposed settlement order with cloud-based physical security solutions provider, Verkada Inc. (“Verkada”), settling allegations of data security violations and...more

BakerHostetler

We Talkin’ About Security. Or Are We? Another Look at the FTC’s Recent Settlement with Security Firm Verkada

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As we wrote about last week, the Federal Trade Commission (FTC) recently announced that it had entered a proposed settlement with video equipment surveillance company Verkada over the company’s alleged security failures....more

ClientsFirst Consulting

Effective eMarketing – Don’t be Content with Subpar Content

In previous posts, we addressed best practices for eMarketing and email design as well as internal processes for creating good email communications. If it seems that you’re doing everything right and your email metrics are...more

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